Scott Baradell | Trust Expert 🤝 Profile picture
CEO @IdeaGrove. Editor Likes writing about #trust in business and life. Defines #PR as "the art of securing trust at scale."
Jul 2, 2020 16 tweets 4 min read
For those who still don't understand @realDonaldTrump's appeal, I found the answer in an unexpected place today: a thesaurus. I was searching for synonyms of "strategy." I was stunned by the words the site listed as its antonyms: "honesty" and "openness."
Apr 18, 2020 6 tweets 2 min read
I believe it is a sign of progress to use the gender-neutral #FloridaMorons rather than the sexist #FloridaMan.
Apr 13, 2020 5 tweets 3 min read
During #COVID19 I've been home-schooling my kids in #Europeanhistory. It's taught me a few lessons in #leadership. (1/5) 1. Innovation thrives in crisis. The #BlackDeath killed 60 percent of Europe’s population in the 14th century. But it directly led to innovations like humanist thinking, the middle class and the Reformation. Now is the time for leaders to demonstrate creativity, not panic. (2/5)
Apr 9, 2020 21 tweets 17 min read
OK, since I've pretty much finished 80% of the content on #Netflix, #PrimeVideo and #DisneyPlus (4 kids), I figured I'd take a break to share my all-time favorite movies about #publicrelations and #journalism. I hope it proves a worthy #bingewatch for you ... Top 20 in reverse order, starting with No. 20 ...
#PhoneBooth (2003). An arrogant #PR guy spends an entire movie in a phone booth. Yes, I know there's no such thing as phone booths anymore. But if you're in PR and you're feeling a little claustrophobic these days, you'll relate.