Rajeev Lekhwar 📊🤖📈☮️ Profile picture
Passionate about Technical SEO, Google News & Updates | AI, ML Enthusiast| #SEOChat | Doing SEO for @sports_ref | Ex @VWO| THSA Cert Sports Nutritionist |🇮🇳

May 16, 2020, 17 tweets

How to detect content formats in webpages? @hamletbatista
#TTTlive

You can use the Structured data testing tool by Google to detect the schema that is implemented on the page or go to @semrush SERP Features to get an idea on what format the content is in!!
#TTTlive

How to do we automated this? #TTTlive

Step 1: #TTTlive

Step 2: Extract Keywords with High Impressions and no Clicks and then go to Google Colab and paste the code there
#TTTlive

Step 3: Filter the obtained data with high imp and no or few clicks
#TTTlive

You can @semrush to extract this kind of data and SERP features as well!
#TTTlive

#TTTlive SERP Features are to mapped with filtered Keywords

Merging the GSC and @semrush data #TTTlive

Checking if the pages include expected content formats #TTTlive

Using the python lib we can check the content formats #TTTlive

JSON Path selectors to select the specific type of structured data
#TTTlive

Checking if the page includes expected content formats #TTTlive

You will get result in the form of this matrix to see the content formats #TTTlive

To check the opportunities for your clients #TTTlive

Code to perform the above task #TTTlive

Resources to learn more by @hamletbatista
#TTTlive

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