Even as early as the seed stage, an organized data room can make you stand out from the crowd.
Sharing a list below of items that I received this week from a founder who is ~2 months away from raising. Left me so impressed and eager to move fast on the deal
Note: not all early companies will be able to provide what is on this list. That this company was organized enough to get ahead of the questions they knew I would ask (e.g. regulatory) and might not know to ask (e.g. science primer) is what really stood out.
1. The basics: deck, OpEx with this raise, pro forma cap table for previous round (pre-seed) and commitments so far for upcoming round
2. Recent investor updates for the last 6 months. Helps me not just gauge the level of transparency that they have with their investors (sharing the bad just as much as the good) but I can see the progression over time.
3. Company Strategy (long term vision)
4. Product Strategy for next 2 quarters
5. Market Sizing
6. Growth Strategy
7. Regulatory Strategy
8. Content Strategy (since this is a big part of where they will spend marketing dollars)
9. Science Primer - an onboarding document that all new hires at their company read to get up to speed on the cutting edge of research in the space. Including background reading and link to research compilation.
10. Competitive Landscape Tracking Sheet - a list of companies that they are tracking, some that are not on the market yet. I love that they were not afraid to share this and were extremely thorough.
11. A list of what they are looking for from their investors
12. Key people that they would like to connect with in the space, mostly for partnerships but potentially as advisors
...and that's how it's done
levelshealth.com/blog/levels-ra…
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