Fedor Shkliarau Profile picture
Designer 0→1 (@AlfreadHQ, @zerolongevity, @pandadoc) Wrote a book about product design portfolios: https://t.co/GO5svGat98

Sep 16, 2020, 10 tweets

⚡️ New product announcement ⚡️

After saving hundreds of articles to Instapaper and never coming back to them, Alfread was born.

It's an iOS app that helps make time for reading and serves as a perfect reading companion (hence, the name ;)

Sign up:
alfreadapp.com

🧵👇

How often do you come back to articles you have saved "for later"?

I've been thinking about this question for the last handful of months.

Current tools, like Instapaper, Pocket, and similar give us an ability to "buy time" by not having to read something right away.

They definitely solve the fear of missing out and make the saving part extremely easy.

"Save Anything. Read Anywhere." Sounds tempting, doesn't it?

Yet, the reading part is the hard one.

Especially, after our routines have changed so much this year. No more commuting time, no more traveling, — as these were the perfect moments to catch up with the reading queue.

Having these questions in mind, I started working on Alfread.

I came up with a simple prototype in early April, tested it with 5 users, did another iteration, and tested it again.

It was surprising to learn how many people have the same problem and were willing to spend 45 minutes talking to a stranger:

The whole idea of Alfread is to retain the reading habit. Also, to put you, the user, in control of what you save and read.

There's no point to treat your reading list as a to-do list. Not everything you save is worth reading.

That's why we make it extremely easy to get rid of articles you aren't interested in anymore and find the one that will be worth your time.

Articles tend to lose relevancy over time.

I bet you have articles saved from years ago.

Alfread can help you keep your reading queue fresh and clean:

Most people aren't big fans of notifications.

But what if they worked on your terms? Showing you exactly what you've saved?

You can receive a gentle reminder not only when you want but also where you want 🤯 Like at a public transport stop, favorite coffee shop, or lunch place.

If you want to learn more about Alfread and even try it out, sign up for beta access: alfreadapp.com

Follow @AlfreadHQ for updates.

Also, if you've enjoyed this thread, feel free to retweet 🤭

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