“The Twistum Toy is the latest fad among the stars of Hollywood. Here is Myrna Loy, of the Warner studio, with one of the new pets.” — Myrna #botd, in an early publicity photo, 1926. (Thread)
Myrna not only did publicity photos for the wooden Twistum Toy company — presumably at the behest of Warner Brothers — she also appeared in the Oakland, California company’s print advertising:
More from the Warners/First National roster of actors touting Twistum Toys: Virginia Lee Corbin and Bessie Smith. The toys, handcrafted from wood with inner wires and springs to allow bendable posing, were patented and popular in the 1920’s and ‘30’s.
More on the studio/Twistum Toy promotional tie-ins with Dorothy Mackaill and Blanche Mehaffey, c. mid-1920’s.
May McAvoy in a creative Twistum ad campaign and a young lad apparently pleased with his new birthday present:
And finally a Twistum catalog assortment and price list. For reference, $2 in 1925 would be about $30 in 2021 dollars.
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