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Sep 9, 2021, 7 tweets

#HalloweenKills, the upcoming entry in Universal’s slasher franchise, will debut on Peacock on the same day as its theatrical release. bit.ly/3heXnc4

Starring Jamie Lee Curtis as the avenging teen babysitter-turned-grandmother Laurie Strode, “Halloween Kills” is scheduled to debut next month. bit.ly/3heXnc4

The scary sequel will be available to Peacock Premium subscribers at no extra fee. The service, which launched in 2020, runs at $4.99 or $9.99 per month. bit.ly/3heXnc4

Universal first deployed a day-and-date strategy on Peacock earlier this summer with the #BossBaby sequel. At the box office, the film made $57 million in the U.S. and Canada and $48 million internationally. bit.ly/3heXnc4

The studio didn’t report the number of people who watched the entrepreneurial toddler on Peacock. However, they must have been happy with the results since they're replicating the release model for a film with the potential to make a killing in theaters. bit.ly/3heXnc4

2018’s “Halloween” revived a decades-old franchise and generated $255 million globally, making it the highest-grossing slasher film in history, unadjusted for inflation. bit.ly/3heXnc4

.@rebeccaarubin reports on everything we know about the hybrid release plans for #HalloweenKills: bit.ly/3heXnc4

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