Business Insider Profile picture
What you want to know about business. Follow us on Facebook, Instagram, and YouTube. Visit our homepage for the day's top stories.

Oct 6, 2021, 11 tweets

Businesses like Nasser Abd El-Baset's nearly disappeared when the Egyptian government banned fez hats in the 1950s.

Today, Nasser is one of the only fez makers left in Cairo. So how is his 130-year-old business still standing?👇

For over four decades, Nasser has been crafting what was once a symbol of Ottoman life.

The first step in making a fez is to build the structure of the hat. Nasser uses woven straw to craft the base.

To get the right fez shape, Nasser uses copper molds that are more than six centuries old.

He said they once tried to make new machines but couldn't find any factories that still manufacture the right parts.

Next, it's time to shape the signature red felt. Nasser said it takes him five minutes to shape a fez based on the shape of someone's head.

The fez was once much much more widespread. It was a defining symbol of the entire Ottoman Empire.

Sultan Mahmud II wanted to modernize society by phasing out the turban and requiring all Ottoman men to wear the fez instead.

But by the time the Ottoman Empire fell in 1922, the fez was considered old-fashioned. And by 1925, wearing a fez was punishable.

Most Egyptians, though, still embraced fez styles well into the 1950s. That's until Egyptian President Gamal Abdel Nasser banned them in 1958 after leading the revolution.

Today, it's just Nasser and his son running the shop. They can make up to 100 fezzes in a day, but usually, orders are well under that.

Still, Nasser is preserving a craft that not many wanted to continue.

Customers can rest assured that Nasser's son plans to carry on his legacy.

For more Still Standing videos, visit @BusinessInsider on YouTube.
youtube.com/playlist?list=…

Share this Scrolly Tale with your friends.

A Scrolly Tale is a new way to read Twitter threads with a more visually immersive experience.
Discover more beautiful Scrolly Tales like this.

Keep scrolling