It's day 4 of #IMMAPDigiConPOP2021! Today's speakers include Colourette Cosmetics’ Nina Dizon-Cabrera, Shoppertainment Live’s Hiyasmin Neri, and “Trese” creator Budjette Tan. ✨
More details: rappler.com/brandrap/annou…
Peachy Pacquing, Hyper Island MA programme director, on turning teachers into storytellers for a post-digital education: Rethink the system and its incentives. #IMMAPDigiConPOP2021
Edouard Leo, Havas Media’s Head of Performance and E-Commerce, on brands’ e-commerce strategies: Offer multiple shopping options, lead consumers to actual locations to increase the likelihood of purchase. #IMMAPDigiConPOP2021
Colourette Cosmetics CEO Nina Dizon-Cabrera on speaking up: It doesn’t make sense to promote inclusivity and empowerment if we’re going to stay mum on pressing issues. #IMMAPDigiConPOP2021
To see is to be live: Shoppertainment Live co-founder Hiyasmin Neri-Soyao lists down “6Ps” – elements of an e-commerce livestream. #IMMAPDigiConPOP2021
“Trese” creator Budjette Tan on the “magic” ingredient for a great story: Put a little bit of yourself in what you make. #IMMAPDigiConPOP2021
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