Thread by @BowTiedSalesGuy

Lets talk about Objections

I’ll be completely upfront:

I’m not a fan of the way the “objection game” is currently being played

In this thread you’ll learn:

✅The Clown vs Chad approach
✅Word for word script on how to execute the Chad approach

Lets go

You have to understand that sales is like being in a minefield.

One wrong move & you can blow the deal

The Clown starts selling WAY too early which triggers objections

This happens because there’s not enough contrast for the prospect to compare your solution to

The Clown then waits until the end to handle objections which is a sign of being passive and weak.

Now what does a Chad do?

The Chad brings objections up FIRST to find out if it’s truly a dealbreaker in order to save time OR get it out of the way and reduce the likelihood of future objections

This also builds tremendous trust (Chad shows extreme competence + nothing to hide)

Now let’s look at a word for word script of how to implement the Chad Strategy

Notice how Chad:

- Frames the choice of objections
- Commoditizes the objections by making them appear common
- Filters for what’s truly top of mind to the prospect
- Controls the sales process