Yogi Solanki Profile picture
Domain Broker | Specialises in Domain Name Acquisition

Sep 25, 2022, 8 tweets

In my early days, I sold around $7k worth of domains in insurance via outbound, and to my surprise, not many other domain investors talk much about insurance🤷‍♂️

IMO it is one of the most underrated niches. Sharing what I've learned and how you can get started👇 #domains

Why Insurance?
Insurance is one of the biggest industries worldwide. "Insurance Market size was valued at USD 4.47 Trillion in 2020 and is projected to reach USD 224.34 Trillion by 2028."

So go where the money is, simple as that.

High CPC! High Demand!
All these insurance agencies/companies need leads/customers, and they are spending a ton of $ on Google - The average CPC cost is $3.44, which goes up to $280.

A good combo keyword domain can help them cut marketing expenses.

How To Find Domains?
Insurance is a vast industry, so avoid going broad. Break it down into sub-niches like health, life, auto, medicare, property, etc.

The key is finding meaningful, good keyword combo. The name will sell even if it is a 3-word domain with a commercial value.

Where To Find buyers?

There are many sources where you can find potential suitors, such as Google, Dotdb, Linkedin, etc. I wrote a detailed blog post on how I sold one of the insurance domains. The link is below👇

outbounddomains.com/buying-and-sel…

Whom To Reach?
You can reach out to agencies, companies, and independent agents; if you are selling a domain for XXX figure price range IMO, you'll be wasting your time by reaching out to big corps. They don't care unless it is a category-defining term.

Cont...

Your best bet would be small-med size businesses. They are fighting every day for their survival and looking to grow. A nice domain name will add more value to their business than big giants.

That's it for now. I hope you like it🙏

I ain’t selling your *newly born* *make me rich* insurance domains, so please stop sending me messages/emails🙏 #nooffense

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