Aakash Gupta Profile picture
The Product Growth Newsletter and Podcast 🚀 | Helping PMs, Product Leaders, and PM Aspirants Succeed | Went from PM to VP of Product

Jun 15, 2023, 7 tweets

Google Search as we know it is dead.

In Google 2.0, Gen AI & Search will be integrated.

Here's how to master it before it becomes the new reality:

1. Practice

This experience is already available. You can get ahead of 99% of people by practicing for this future:

⃯1. Sign up for the labs waitlist: labs.google.com/search
2. Click the labs icon and turn on SGE
3. Begin

(The waitlist is just a few days.)

2. Master The Basic Mechanic

Use the chat bot when that suits your purposes. Use search when that does.

You can follow up with the chatbot like with Bard or ChatGPT. It keeps up with context about what the subject is:

3. Refresh to Get New AI responses

If you don't love the generated AI response, you can just hit the refresh button in your browser.

It will generate a new AI response.

4. Avoid Complex Prompts

Currently, prompts are limited to 32 words.

The mega-prompts that are for ChatGPT don't work too well here. Save those for chatbot only experiences.

5. Use it to Personalize

The problem with search results is that they are generic. What's a good restaurant to you and your parents is totally different.

The generative AI can help personalize to you; here, "a SF foodie:"

Here's how to succeed in the future of Search + Gen AI:

1. Sign up to practice
2. Master the basic mechanic
3. Refresh for new AI responses
4. Avoid complex mega-prompts
5. Use the AI to personalize results

Share this Scrolly Tale with your friends.

A Scrolly Tale is a new way to read Twitter threads with a more visually immersive experience.
Discover more beautiful Scrolly Tales like this.

Keep scrolling