I’ve spent much of my career in the Jewish institutional world. I’ve seen billions spent on fighting antisemitism. And yet, young voters are 5x more likely to have an unfavorable view of Jews than their grandparents.
We need to talk about why. 🧵
2/ For decades, our communal institutions raised and spent enormous sums to “fight antisemitism.” Conferences. Reports. Interfaith dialogues. “Education.”
And yet, antisemitism is worse than ever.
3/ The numbers don’t lie. We’re losing young people. Not just on Israel—on Jews, period. And this didn’t happen overnight. It’s the result of systemic failures by institutions who were supposed to defend us.
4/ Our institutions kept reassuring us that their strategies were working. That engagement and education were the answer. That if we just showed people our humanity, they’d stop hating us.
They were wrong.
5/ While we invested in glossy campaigns and polite conversations, our enemies were radicalizing a generation online, in universities, and in activist movements. They were playing offense. We were playing defense.
6/ Worse, we funneled resources into initiatives that enabled the very ideologies fueling antisemitism. We prioritized coalition-building with groups that turned against us. We funded equity programs that erased Jewish identity.
7/ Now, the bill has come due. Young voters are openly hostile to Jews. Our institutions failed to anticipate this, failed to stop it, and failed to adapt.
8/ Jewish institutions have to take their share of the responsibility for this failure. We don’t need more summits and reports. We need accountability—and a total rethink of how we fight this battle.
9/ That means:
🔹Investing in unapologetic Jewish strength, not fragile “bridge-building.”
🔹Fighting propaganda with facts and power, not just op-eds.
🔹Recognizing that some alliances are not worth maintaining.
10/ This moment demands a reckoning. If we don’t change course now, we’ll be having the same conversations in 20 years—except in a world where it’s even more dangerous to be Jewish.
It’s time to radically alter course. More of the same won’t make this better.
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