🔵 Inversion: Building the "Berkshire of On-Chain" for Crypto Adoption
As @santiagoroel declares, “My singular focus is to create an onboarding acquisition channel for the next 100, 200, 500 million users that will come onchain,” Inversion is redefining how traditional businesses adopt crypto at scale, leveraging its @avax -based blockchain and visionary leadership.
❇️ Project Background: Berkshire on-Chain
Launched in 2024, @inversion_cap pioneers a crypto-native private equity strategy, dubbed “Berkshire on-Chain,” inspired by @WarrenBuffett Berkshire Hathaway model. Rather than focusing on speculative assets, Inversion acquires traditional businesses with strong customer bases and established networks, replacing their outdated infrastructure with blockchain technology.
By integrating these companies onto its Avalanche Layer 1 blockchain, Inversion drives real-world economic activity on-chain, enhancing efficiency and affordability. Its mission is to position crypto as a foundational technology for global commerce, transforming industries like finance, supply chain, and media without requiring end-users to engage directly with crypto complexities.
❇️ Core Team: Visionary Leadership
@santiagoroel , Founder, is a seasoned angel investor and crypto pioneer with over 12 years of experience. As Founder of Inversion Capital, EON Capital, and Roca Capital, and formerly a Crypto-asset Investor at @paraficapital , Santos recognized Bitcoin’s potential in 2013 to disrupt the remittance industry and democratize access to information and services.
Before entering crypto, he began his career at J.P. Morgan, joining their investment banking financial sponsors group as one of the youngest recipients of the J.P. Morgan Launching Leaders Scholarship as a freshman. He later scaled internet and software companies at Sageview Capital and served as a technical advisor to Elysium Health, a leading consumer health company revolutionizing drug discovery. A Boston University alumnus, Santos earned a BA in Economics magna cum laude in just three years.
❇️ Product Features: A Crypto-Native Operating System
Inversion’s flagship product is a Layer 1 blockchain built on Avalanche, designed as an invisible, efficient operating system for businesses. Key features include:
‣Seamless Stablecoin Integration: Offering unique stablecoin solutions for global consumers through essential services like mobile, banking, and internet connectivity, keeping crypto infrastructure hidden while powering innovative financial products.
‣Privacy and Customization: Utilizing Avalanche’s permissioning, EVM compatibility, and native interoperability to deliver tailored, enterprise-grade solutions with full control for businesses.
‣High-Throughput Scalability: Ensuring near-instant transaction finality and high throughput via Avalanche’s consensus mechanism, enabling businesses to scale operations seamlessly.
‣Decentralized Infrastructure for Private Equity: Facilitating tokenized investments, on-chain governance, and blockchain innovations like DePIN, DeFi primitives, and stablecoins to transform traditional businesses into crypto-powered entities.
Inversion prioritizes behind-the-scenes infrastructure, ensuring businesses adopt crypto seamlessly without overwhelming end-users, aligning with its mission to drive mainstream adoption.
❇️ Future Roadmap: Scaling Crypto Adoption Inversion’s strategic roadmap focuses on accelerating mainstream crypto adoption through a multi-phase approach:
‣Acquire Traditional Businesses: Target companies with large user bases and distribution networks, integrating them with Inversion’s Avalanche blockchain to reduce operational costs.
‣Replace Legacy Infrastructure: Transition these businesses to crypto rails, leveraging stablecoins and core services to enhance efficiency, speed, and affordability while keeping crypto invisible to end-users.
‣Build an On-Chain App Store: Create a safe, interactive ecosystem for users to engage with blockchain services seamlessly, offering a user-friendly experience without requiring technical crypto knowledge.
‣Perpetual Expansion: Scale this model to onboard billions of users globally, positioning Inversion as a leader in transforming industries through decentralized technology by 2028.
❇️ Key Concerns: Navigating Challenges
Inversion faces regulatory uncertainty, as its crypto-native private equity approach may attract scrutiny from bodies like the SEC or CFTC, potentially delaying its U.S. rollout. Achieving mass adoption also requires overcoming technical barriers for non-crypto-native businesses.
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