Karolis Piliponis Profile picture
500K+ on IG. I enjoy building things on the internet and sharing what I learn.

Jul 26, 7 tweets

This guy’s YouTube channel looks “dead”...

But he quietly makes $5K+ per video and racks up passive income without going viral.

Here’s how 👇

Meet Charlie Chang.

He has 1M+ subscribers but averages only 15K–20K views per video.

Most people would assume his channel has “fallen off.”

But they’re completely missing the strategy.

Charlie doesn't rely on virality.

Instead, he built a system:

→ Evergreen, SEO-optimized videos

→ Mixed with occasional browse/suggested content for growth

It’s long-term, sustainable, and quietly profitable.

His SEO-focused videos are goldmines.

They target high-intent search terms people look up every day.

And once ranked, they continue getting views for months or even years.

Think: “How to start an LLC,” “Best business credit cards,” etc.

But here’s the genius part 👇

Those videos usually include:

✅ Paid sponsorships (It could easily be $3K to $5K for just one video.)

✅ Affiliate links that earn passive income

✅ Minimal effort after upload

It’s low-view content with high-value ROI.

Most creators chase virality.

Charlie chases leverage.

He doesn’t need every video to hit 100K+.

He just needs the right keywords, the right sponsors, and evergreen reach.

If you’re a creator or business,

Stop focusing only on short-term views.

Start thinking in systems.

Create searchable content.

Include offers in your videos.

Over time, you’ll build a machine that generates views and converts attention passively.

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