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Aral Balkan @aral
, 6 tweets, 4 min read Read on Twitter
“The Spinner* is a service that enables you to control articles presented to your wife on the websites she usually visits, in order to influence her on a subconscious level to initiate sex.”

The best bit? It’s “just” adtech.

It’s retargeting.

It’s how Google makes money.
So The Spinner* has the same business model as Google*, Facebook*, Oracle*, Adobe*, Yahoo*, … you get the idea.

Only The Spinner is tiny compared to those behemoths of surveillance capitalism.

* Search on to see their trackers.
Do you know who else does what The Spinner* does? @MailChimp … WHAT? But they have an adorable monkey mascot! Never!

Oh my goodness, could it be that maybe surveillance capitalism is the business model of mainstream technology & it is as manipulative/exploitative as all fuck?
@MailChimp We should all be thanking the Valley Bros that made The Spinner* – it might just be what it takes for folks to sit up and take note of (a) how this crap works (b) what it is designed to do (c) how fucked up it all is.

The Spinner* is surveillance capitalism in its purest.
@MailChimp The Spinner* is surveillance capitalism’s Martin Shkreli moment.
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