Jay Rock shares a verse with the biggest rapper in the world and holds his own. After the verse, K. Dot is in just about every other shot. Ab-Soul also makes a quick cameo on the billboard
K. Dot decides he wants to take a more vulnerable approach to he art. He changes his stage name from K. Dot, to Kendrick Lamar, his first and middle name. “She Needs Me” is the first song of his played on the radio in the LA area
Ab-Soul went last and snapped
Ab-Soul releases his “Longterm 2” mixtape. “Turn Me Up” is a standout song on there. At the end of the song, Kendrick repeatedly sings “I just gotta be heard”. He’d have his chance a lot sooner than expected.
Just 20 days after uploading “Turn Me Up”, TDE uploads the video for Kendrick’s “Ignorance Is Bliss”. This video would get the attention of music icon, Dr. Dre.
Free from Warner Bros. and able to release music again, Jay Rock drops his “Black Friday” mixtape. He gets Kendrick to do the hook for this song, and the video stars ScHoolboy Q, who still hasn’t released a project under TDE
Dr. Dre calls into Big Boy’s Neighborhood and says “I’m looking forward to working with this new kid from Compton, Kendrick Lamar”. Kendrick takes Childish Gambino’s “You Know Me” beat and responds with this, clearly showing he’s ready.
Q finally releases “Setbacks”, his first project with TDE. Even with this huge opportunity ahead, Kendrick uses his verse to let Q know how much he supports him.
“Section.80” is release on July 2, 2011. Going into the project, people had insanely high expectations for Kendrick. He exceeded them by miles with this project.
Kendrick reached out to his friend from Jay Rock’s XXL shoot for the closing track on the project
Thanks to Tech N9ne, Jay Rock is finally able to get his debut album, “Follow Me Home” out. Once again, he makes sure Kendrick is on the lead single.
In typical Jay Rock fashion, he makes sure his brothers are on his debut album. The team really displays their chemistry on the final verse.
At a Kendrick show in 2011, LA rap legends Snoop Dogg, Dr. Dre, Kurupt, and The Game crowd the stage. Snoop announces that they’re passing the torch to Kendrick. In a moment where most would be jealous, no one is more proud than Jay Rock.
In the previous decade, The Game was the only artist keeping West Coast rap afloat on a national scale. He passes the torch to Kendrick once again. The original version keeps the beat throughout. Game lets Kendrick cut through on the album version.
Kendrick has a lot of feature requests, and goes on a run of killing every one he decides to do, no matter who it is. He makes sure they promote Rock’s album, not his, during his scene.
The biggest feature Kendrick got at the time was for, international megastar, Drake’s sophomore album. Drake would later take Kendrick on his “Club Paradise” tour, along with A$AP Rocky.
In April, 2012, ScHoolboy Q teams up with Harlem’s A$AP Rocky for the lead single from his “Habits & Contradictions” album. The songs catapults Q into international stardom.
Kendrick officially signs with Dr. Dre’s Aftermath Entertainment, along with Jay Rock and ScHoolboy Q.
Soul is the last Black Hippy member to come out since the success of “Section.80” his first single features Danny Brown from Detroit, and former TDE affiliate, Jhene Aiko.
Soul closes “Control System” by getting the squad together for this fan favorite.
ScHoolboy Q and Ab-Soul share a verse
At this point, Jay Rock is about a year into a long hiatus. Kendrick and Q are becoming huge artists, and he has no interest in using them for their spotlight. He just comes in when they ask for features. He went crazy on “Black Lip Bastard Remix”
On July 31, 2012, Kendrick releases the first single from his upcoming album, Good Kid m.A.A.d City”. It becomes a radio smash and peaks at number 2 on the Billboard charts.
On October 22, 2012, Kendrick’s debut album is released to rave reviews. The album peaked at number 2 on Billboard and is considered a classic by most. Kendrick is now a superstar.
It’s fitting that the only Black Hippy member on Kendrick’s major label debut would be Jay Rock. Still on hiatus, he delivers a classic verse.
Kendrick has a lot of moments of arrival in his career. Shortly after GKMC, he closes out this radio smash that features the biggest rappers out at the time, confirming his place as one of them.
In 2013, TDE signs Isaiah Rashad. He’s their first artist who isn’t from the LA area.
Shortly after the Isaiah Rashad signing, TDE signs SZA. An R&B singer from Maplewoood, New Jersey.
Big Sean is gearing up to release his second album, “Hall Of Fame”. He throws this song out. Kendrick calls out a list of his peers, and his verse takes on a life of it’s own
TDE gets the call to do the cypher. Jay Rock is two years into his hiatus now. He uses part of his verse to warn rappers not to get out of line when responding to “Control”.
Kendrick actually had no intentions to rap in the cypher. He was gonna just introduce it and let his label mates have it. At the end, he just gets up and starts going. It becomes a legendary performance amp.twimg.com/v/c3f90175-6e2…
On February 5, 2014, ScHoolboy Q drops his second album on Interscope, “Oxymoron”. This album makes Q an even bigger star and proves he can make hits pretty easily.
After winning 2 Grammy’s for the first single, “i”, Kendrick releases his second major label album, “To Pimp A Butterfly”. Yet another critically acclaimed album with mainstream success.
There are no Black Hippy members featured on the album. They do all make an appearance together at the beginning of this video though.
After four years, the artist who made this all possible is finally back. Jay Rock releases his second album, “90059” on September 11, 2015. TDE fans love it, and it is a great album,but it doesn’t get much mainstream attention.
At this point, it’s really hard to get all of Black Hippy in the same place at the same time because of their busy schedules. They make it happen for Jay Rock.
ScHoolboy Q already has the best verse, but Jay Rock is so selfless, Q gets extra bars in the video version of the song.
On a night where Kendrick wins 5 Grammys, he puts on a performance to remember.
Kendrick brings out U2 and Dave Chappelle during the performance
I don’t even know, man. This performance was just incredible.
Jay Rock has a long road to recovery, as far as injuries, but he’ll be fine. Business continues for TDE. Q can make a hit in his sleep, and he teams up with a music icon for this one.
Jay Rock didn’t feel like he was about Kendrick early on, and history repeats itself. Kendrick lends a verse to the younger, and smaller TDE artist for his album, “The Sun’s Tirade”.
I’m not about to try Isaiah and skip his verse like that. He snapped at the beginning of the song.
On April 14, 2017, Kendrick releases his third album on a major label, “DAMN.”
Kendrick just can’t miss with albums.
It can be argued that Kendrick is the biggest rapper in the world, at this point in his career. It’s definitely between him and Drake. This video co-stars Academy Award nominated actor, Don Cheadle.
Not long after “DAMN.”, TDE releases SZA’s first full length project. Considered one of the better albums of 2017, “Ctrl” turns SZA into a star.
When there’s an opportunity as big as having the lead single to a soundtrack for a movie that highly anticipated, Kendrick looks to the man who gave him so many opportunities early on. It would become Rock’s 1st billboard hit
Jay Rock released his third album, “Redemption” on June 15, 2018. Fourteen years into their journey together, these two have a lot to celebrate. I don’t see it ending any time soon.