If you pay rent, your property management company raises rent each year.
The cost of access to gas, electric, and other utilities also rises each year.
Your rates must rise to support cost of living expenses.
Low pricing immediately raises suspicion.
Premium rates signify quality, prestige, and luxury for business services.
Failing to raise your rates means you are performing the same work and charging less for it due to inflation and other factors.
Lower rates signals that you do not value you experience and your clients will reciprocate.
Worried about customers leaving? Raising your rates allows you to work with less customers who are highly engaged with the value that you deliver.
Companies routinely underbid their prices in comparison to what the market average is for a service. This is a mistake.
Raise your rates. Deliver high value and be a standout.
CLV is a very important statistic when building a business.
9 out of 10 businesses have no idea of the average value of their customers.
The Apple and Amazons of the business world build their entire model from CLV.
A result of raising your prices is attracting clients who are results oriented.
Your customer service will improve from working with higher quality/ results-driven clients.
Receive VIP enrollment to my upcoming Virtual Sales Bootcamp when you join my list below.