As someone who has been paid to do future trend analysis, this article is great bc it speaks to my real-life challenges doing this work inside a tech co 1/ nautil.us/issue/65/in-pl…
When I started working on the future of work at Microsoft, the biggest challenge I had was stopping my team from focusing on tech alone 2/
They had SUCH a focus on things like "APIs" and "3-D printing" and couldn't focus on things like the decline in standard, full-time jobs aka the gig economy 3/
They didn't know the aging workforce is the strongest force on the future of work, just as women entering the workplace was a generation before (as this article points out nautil.us/issue/65/in-pl… /4
Eventually, I convinced them that the gig economy was more important than 3D printing, and that older workers are more important than open APIs. It led to prototypes that allowed easily created, networked teams, and flexible knowledge transfer tools /5
Incidentally, I just wrote about this today with a post about Being Cassandra, or predicting bad things when tech and humans mix samladner.com/what-technolog…
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Tips on notetaking for qual researchers 1/x: avoid using bullets in your notes (bullets are the fast food of note-taking). Try to write complete sentences (you will fail) but you will at least have the beginning of a coherent point, which you clean up later (see 3/x)
Notetaking tip 2/x: Accept failure before you start. Your interview will def go faster than you can take notes, even if you're just observing. Accept it. The key is to know this and not pretend you'll get everything.
Notetaking tip 3/x: Go back and revise asap. Take your notes as best you can in the interview, but go back and revise right away (best) or before you sleep (at worst). You will be surprised at what you remember, and those incomplete sentences will complete themselves! (see above)