, 16 tweets, 3 min read Read on Twitter
Discussing the information business. I've been on the edge of it a few times, watched how it works.
Somebody fronts up the money to create / purchase some outlet. A magazine. A newspaper. 56 television stations. Some outlet.
Then they hire editors. Unless they're bottom tier.
Depending on how big they are - say, one of three national cable networks - there are layers of management, and layers of editors, but either way, every <period of publication> a certain number of things happen, and the layers of management decide which of those are important
3. And the layers of management hire people to find out what happened, and write about it, and maybe present it on TV, based on the topics the layers of management have decided are important.
4. I may have told you the story of the time I was talking to a lady about writing for publication, and I said something about having to write for the editor, and she said, "I have a <some degree> in creative writing, and I can assure you that the editor does not tell you...
5. ...what to write."
"Well," says I, "I'm a published writer and I can assure you that if the editor doesn't like it he won't buy it."
It's not about the bosses telling them what to say. That's not how it works.
The boss hires people whose stuff he likes.
6. So say it's 2016 and Donald Trump is running for President.
And everyone who knows him, almost without exception, knows that he is a cheat, a cheap chiseler, and a professional crook.
Everybody knows this. Ask any New Yorker.
Everybody knows he stuffs his contractors.
7. Almost every day of the whole election cycle there was a big fraud trial going on against Trump University, a wholly owned subsidiary of the Trump Organization™. At the end of the trial, just before his Inauguration, a judgement was entered against him in the amount of
8. Twenty Five Million Dollars.
Between the election and the Inauguration his Inauguration Scam and Slush Fund was collecting vast pools of money from all over the world.
Somebody decided that *none of that stuff* was important to you to know.
9. You didn't need to know that a candidate for the President was a known public associate of known criminals and monsters in New York.
You didn't need to know that he had run a fraud scheme that bilked Americans out of tens of millions of dollars.
10. Everybody in Gnu Yawk knew that he lied about everything, that his building - his fucking BUILDING - really wasn't as tell as he said it was. Oh ha ha the guy lies about everything all the time and he's running to be YOUR FUCKING PRESIDENT but did you hear about...
11. Hillary's emails?
Trumpov's now-finally-closed Foundation and Slush Fund got fined for making an illegal donation to Pam Bondi's campaign and
12. DID YOU HEAR ABOUT THE PAY TO PLAY AT THE CLINTON FOUNDATION (ohandbytheway...theyhelpaidspatients)
Now we're getting the stories that they could have told us before the election.
The fucking Trump Tower meeting was before the election.
13. And yes, it was undoubtedly an event each time that Wikileaks released another batch of carefully edited stolen emails, but it was editors and layers of management who made it NEWS.
But, you know, Russians. Facebook. Twitter.
14. The situation in our information environment is as deadly as any threat we face.
It's. All. Advertising.
Advertising. Works.
Or, you know, maybe I'm just hallucinating, and really Hillary Clinton is in the White House, and it's all going to be OK.
6. *stiffs
9. *mobsters
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