It helps to learn the difference between what *feels* embarrassing and what *is* embarrassing.
Except, in doing so, you're actually being more embarrassing. You've just insulated yourself from feeling it.
But for the ones who do, or get a permanent blot on their reputation, it's not the initial mistake.
Feel your feelings, but it can be good and healthy and helpful to take your hands off the keyboard or phone while you're sitting with them.