Growing up, I never used the word "nigger." I never heard it either.
Get it? I NEVER HEARD IT.
Whereas every kid with TV and tuff Internet growing up in *this^ century has heard it. Over and over. >
There's a word that SOME people can say (and be celebrated for it) whereas OTHERS who say it will be damned for all eternity?
Either everyone can register a trademark or no one can.