, 3 tweets, 1 min read Read on Twitter
The most effective way to lie to masses of people is in multiple layers, as most will be too lazy to think through the layers (effort)

Example: "I'm not in it for the money"

Average dude: "Gee I guess he's not in it for the money, because he said so/I read that on the internet"
As brutally dumb as this sounds spelled out on paper, this is how most people process complex lies when fed to them.

It is the core method that #redpillhucksters posing as masculine leaders have infiltrated our community with bullshit and negativity that sells to hurt men.
When you stack this with sniping at obvious salesmen (out group) like RSD coaches and mainstream self improvement gurus it becomes an effective way to frame yourself as a truth prophet.

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