If data is compromised every close relation can be impacted.
The firm might respect and protect data, but who are their partners, will they one day work with govt or insurers, and what if they get bought out? #DNAdont
Fun, fear, and FOMO based marketing is nudging us towards a WTH attitude to sharing DNA and detailed lifestyle information.
The battle to own and control our genomic and health data is huge. The DNA test kit market is a dirt cheap way in #DNAdont
It’s my vendor due diligence day job to assess such things. In long and complex service provider and investor supply chains, who will get data and what do THEY plan to do? #DNAdont
For everything it might highlight that could be influenced for a positive income, there will be myriad assumptions (a.k.a correlations) to negatives that your child could be labelled with from day 1. telegraph.co.uk/news/2019/11/0…