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I #amwriting about how Trump's "modern day presidential" campaign and presidency makes sense within the evolution of the rhetorical presidency > post-rhetorical presidency > outrage presidency cycle. Trump is an expert at working the metrics of engagement & attention via outrage.
But, his outrage presidency model isn't the only way to turn engagement & attention into votes. My (better) example is @ewarren's campaign--specifically the way she uses selfies & phone calls to connect to voters. Authentic connection trumps (ha!) inauthentic outrage (hopefully).
‘Call Me Elizabeth’: Inside the Hours Elizabeth Warren Spends on the Phone
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