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David Higdon Profile picture
@davidhigdon
Jan 16, 2020 • 3 tweets • 3 min read • Read on X
Great to see @Nike expand from the @LPL, where they are a league partner in China dating back to 2019, into our #LCK @lolesports league in South Korea, working with one of the most globally iconic teams in #esports.
I meant... @lplenglish
🙄
Here’s the @Nike @lplenglish documentary produced last year:

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More from @davidhigdon

David Higdon Profile picture
Sep 25, 2020
For #Worlds2020, the @lolesports team is leaning into our digital strengths to produce an epic show in true @LeagueOfLegends #Esports style.
Today was Day One.... ✅
A thread… 1/7
Fans who’ve watched Worlds in past years know we put on a show. Our stage productions have actually pioneered in live mixed-reality performances, blending AR & holograms in inventive ways where it’s hard to see where reality stops & magic begins. This year is no different. 2/7
One of the largest mixed-reality teams in the world (40+ technicians & artists) have come together for #Worlds2020. It is being co-produced and art directed by POSSIBLE Productions. 3/7
possibleproductions.com
Read 7 tweets
David Higdon Profile picture
Sep 15, 2020
UPDATE: We are making some changes to our roster rules to account for the unique challenges posed this year for #Worlds2020. Typically the roster lock date for Worlds takes place in mid-September, and teams can adjust their rosters freely up until that point. Thread 1/
This year, this process is significantly complicated by the stricter travel restrictions in place from COVID-19. All travelers to China must have a valid visa prior to traveling, and these applications were processed over a month ago. 2/
If a team encounters a roster issue as they prepare to travel, they cannot realistically add a free agent (or change their subs) to replace someone. To help mitigate this, we’ve implemented a limited loan program that would allow teams to borrow a player from another team... 3/
Read 5 tweets
David Higdon Profile picture
Sep 14, 2020
NEWS: #Worlds2020
✅ New Prize Pool allocation
✅ Venue: Shanghai Media Tech Studio (Finals in Pudong Football Stadium)
✅ Broadcast Sked
✅ 22 Teams 👇
✅ 12 Leagues
Time to #TakeOver!
Thread... Image
Over the past few years, the World Champion skins have performed better and better, leading to a much larger gap in prizing between first and second place. To create a more equitable structure, the first-place prize will be reduced and allocated to the other finishers 👇 Image
The Shanghai Media Tech (SMT) Studio is AMAZING! Wait until you see what our team has in store for our fans starting September 25. Here's a bit more detail on the venue...
GO: bit.ly/2FBIaSi
Read 4 tweets
David Higdon Profile picture
Aug 3, 2020
NEWS: We have formed a strategic partnership with @bilibili_en granting them exclusive broadcasting rights for @lolesports content in China beginning at #Worlds2020 through at least MSI 2023. Some recent coverage on Bilibili, perspective on the partnership, and more in thread... Image
China’s Streamer Bilibili Aims to Embrace a Wider Audience Without Alienating Its Fans variety.com/2020/digital/f… via @Variety
More than just a large media rights agreement, the partnership offers us a deep content programming component. During #Worlds2020, for example, some of the programs will be broadcast non-stop throughout the event period (Sept. 25-Oct. 31)
lolesports.com/article/2020-w…
Read 6 tweets
David Higdon Profile picture
Apr 28, 2020
Dropped new BTS @LeagueOfLegends @lolesports film on @YouTube featuring brilliance of our OC team & @iambeckyg #SOYEAN of @G_I_DLE, @KekePalmer, @badboythut 👇, @DUCKWRTH, @vrbroussard, @ChrissyCostanza, @cailinrusso. Ty @Mastercard! @MastercardNexus

More BTS shots in thread… Image
.@iambeckyg
Go: bit.ly/2xfm7x2 Image
#SOYEAN of @G_I_DLE
Go: bit.ly/2xfm7x2 Image
Read 13 tweets
David Higdon Profile picture
Apr 14, 2020
The @FPX_Esports World Championship Team Skins are NOW on PBE (Public Beta Environment). The players picked their champions to be immortalized on @LeagueOfLegends: Gangplank, Lee Sin, Malphite, Vayne and Thresh. #FPX #FPXLOL
1/ Thread w/previous Worlds Team Skins 👇 Image
We retroactively produced skins for @FNATIC, winners of the first-ever @LeagueOfLegends World Championship in 2011 held in a conference room at Dreamhack Summer in Sweden. The @LEC teamline of skins featured Karthus, Jarvan IV, Gragas, Corki, and Janna
2/ Image
The Taipei Assassins captured the 2012 World Championship, the first held in an arena (Galen Center, Los Angeles), and they dressed up Shen, Dr. Mundo, Orianna, Ezreal, and Nunu for the first-ever Worlds Team Skinline
3/ Image
Read 9 tweets

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