/1
Often, the $1B+ opportunity isn’t even clear until you’ve gotten to $10M, or even $100M in revenue.
You can’t skip over these phases & those who try usually fail rather than going big.
/2
/3
/4
/5
/6
There might still be a great $100M exit, but founders often find themselves locked out of these opportunities because they bought into the “go big or go home” BS.
/7
I want to back founders who have grand ambitions.
But I can think of many founders who built generational wealth with *far* smaller exits.
/8
/9
The ability to take calculated risks that grow the business while executing in the moment and maintaining optionality is much more rare — and valuable.
/End