Our consumer fraud lawsuit against #JUUL will move fwd after the Superior Court denied JUUL’s attempt to dismiss. JUUL argued, among other things, that the AGO's claims were preempted by federal law. Court denied JUUL’s motion to dismiss in its entirety. azag.gov/press-release/…
As the Court’s ruling indicates, our complaint is a textbook example of alleging illegal conduct prohibited by Arizona’s Consumer Fraud Act. We will vigorously pursue this matter to a resolution that will hold JUUL responsible for targeting Arizona youth.
Our complaint alleges #JUUL:
* Appealed to, targeted, misled, and exploited youth with fruit flavors, social media campaigns, and free giveaways;
* Failed to take steps to prevent underage purchase and distribution; and
* Misrepresented the amount of nicotine in JUUL's products.
* Appealed to, targeted, misled, and exploited youth with fruit flavors, social media campaigns, and free giveaways;
* Failed to take steps to prevent underage purchase and distribution; and
* Misrepresented the amount of nicotine in JUUL's products.
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