1. By not referring to China or Ladakh at all he conveyed that he is in full control, is clear in his mind what he wants done .
2. He downgraded the Chinese threat to a non entity.
3. He conveyed the difference in Indian and Chinese polity, where unlike China the indian leaders directly communicates with fellow citizens.
6. The country and the world was thinking that PM Modi will talk of the Ladakh crises , as per linear thinking.
5. deletion of apps in itself does not mean much. But the loss of face suffered by Chinese leadership hurts