Here’s my list. What I hope makes it different:
• Books with very high signal-to-noise ratio
• Books that'll 𝘥𝘪𝘳𝘦𝘤𝘵𝘭𝘺 enhance PM skills
• Books that are unlikely to be in typical 📚lists for PMs
👇🏾
July 2020 Product Management book recommendations:
1. Super Thinking
2. The War of Art
3. 100 Things Every Designer Needs to Know About People
4. Alchemy
5. The Cartoon Guide to Statistics
6. The 7 Habits of Highly Effective People
Why? 1. Mental models for better decisions 2. PM is a creative job, need to break creative blocks 3. For improving design intuition 4. Role of psychology in building & mktg products 5. Refresher of stats concepts PMs need 6. IMO the most important book for PMs (read 2 or 3 times)
Will update this thread 1-2 times every month with more book recommendations.
More July 2020 book recommendations for product people:
1. Understanding Michael Porter
2. Practical Empathy
3. The Charisma Myth
4. 7 Powers
5. Getting Things Done
6. The Art of Thinking Clearly
Why? 1. The definitive, accessible guide to strategy 2. Empathy is essential for strong Product Sense 3. For effective & authentic communication 4. To understand & leverage 7 strategic powers 5. Useful for improving self-execution 6. To understand our own biases & think clearly
As a reminder, these recos are for Product Managers AND other folks who spend most of their time thinking about what products to build, how to build them & how to get adoption.
Product life in midsized & large companies starts making a lot more sense when you understand that a large % of middle & upper management thinks their main job is to (i) try & decipher what the CEO wants done (ii) align their org with it (iii) propose a plan that the CEO approves
This is instead of *often* telling the CEO what actually needs to be done, in a way that is grounded in (a) deep insight into customers & market (b) creative product & GTM solutions
Many in middle & upper management will of course blame incentives set by the company for this.
And they are not wrong. But it is worth evaluating how much of one’s career (and life) one wants to spend in aligning perfectly with incentives set by another party.
Everything we create, everything we do, it all starts with our thinking
Clear thinking drastically improves odds of success in all departments of career & life
While clear thinking is quite rare, it can be developed with practice
Advanced principles for clear thinking:
(1/12)
1) Essence first. Not story. Not analogy
Most people get seduced by great analogies & exciting stories.
Clear thinkers don’t *form* their thinking via analogies. They identify the essence of the issue, in their specific context. Then, they use analogies as one of their inputs.
2) WAYRTTD
“What Are You _Really_ Trying To Do” is a simple but powerful tool to make you pause & identify your real goal
Most people move too quickly to How & When to do a given task. But the task isn’t the goal
Clear thinkers have built a habit of asking themselves WAYRTTD.
Apple Pie Position:
A statement that instantly elevates the person who is saying it and is simultaneously hard for anyone else to push back on, and so everyone avoids the personal risk and just nods “yes”, even though its actual value in this specific situation might be… twitter.com/i/web/status/1…
Okay, so now that you understand Apple Pie, here’s your crash course on dealing with Apple Pie:
1) The greatest thing about Apple Pie Positions is that you now have a name to assign to a complex behavior (and it is a cute name, which helps a lot). Once you share this idea with… twitter.com/i/web/status/1…
One other important thing:
Note that Apple Pie Positions are, by definition, specific to the context. This means that the same sentence can be either the right thing to focus on, or it can be an Apple Pie Position. The way you determine which is which is through good judgment.
Business (auto)biography 1:
Failure 1, Failure 2, Hit rock bottom, Success 1, Failure 3, Wild success
Business (auto)biography 2:
Mild success, Major success, Mild failure, Mild challenges, Wild success
(Wild success being the same in both)
Now, imagine you must choose to live one of these lives.
Which one would you choose?
(note: you *must* choose one of these, you have no other option)
(think & be honest to yourself)
(this is a thought experiment for you only, so pick one, don’t reply with “it depends”)
After you’ve answered both questions (and seen the both poll results), share what if anything one might conclude from this.
You can make it finely granular (e.g. what you conclude about yourself) or coarsely granular (e.g. what you conclude about society/media/critical thinking)
Failure is the absolute worst way to learn something and sadly so many people spend their entire lives under the illusion that failure is the best way to learn anything.