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Optimizing Your Email List for Partnerships

You've read enough Business Twitter posts to know that your list is important.

The real question is: how do you start to use your list as an asset for partnerships?

You may ask: How do I get started?

Eleazer Law #1: Every action taken by subscribers on your list must be categorized.
You have 2 major goals:
1.) Increase the intelligence of your list.
2.) Improve the subscriber experience through list segmentation.

What are some tags you should consider? I'm glad you asked
What are tags you should consider? Gender

Specificity is the language of the ultra-successful. As you scale your partnerships, you'll find partners who sell directly to men or women.

Action: Tag your list by Gender.
What are tags you should consider? Products and Services they've bought

Offering your partners the opportunity to promote to a segment of your list that is similar to a service they are offering is GOLD.

Action: Tag your list by Services bought and opt-in.
What are tags you should consider? Birthday

Everybody has a birthday.
Everyone is conditioned to receive gifts on their birthday.

Your partners can gain subscribers and sales by doing 'birthday promos' to your email list. Highly valuable.
Email can be an incredible tool to enhance your partnerships.
If you have a list and want direct support, click the link below to book a desktop walkthrough session.

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