1. Negotiation:
To sharpen value prop, perceived value, pricing
2. Sales:
To bring in revenue & keep eyes on the prize
3. Business analysis:
To think clearly, interpret data
To control factors that might be working against you
5. Copywriting
To strengthen your execution and translate your intent to reality
6. Fiction writing
To tap into emotion & add depth to your copy
To understand why customers need your product & account for trade-offs
8. Design
To send the right visual signals about who your product is for
9. Showrunner/production
To orchestrate end-to-end and be accountable for making something happen
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