3/ Reference Tweets - These will get you followers
EX. "If you do the following 5 things, you'll be more successful in business"
People RT these to add them to their feed for reference later.
These drive followers because people think, "I want more of that"
4/ Knowledge bombs - Retweets
When you eloquently explain something everyone is thinking but no one can say. (Most of @naval)
These will drive RTs, but not necessarily followers because it's a one-off.
5/ The *best* way to gain followers is through Tweet storms.
Search Hacker News or Reddit for opinions you feel strongly towards or are passionate about.
When you find one, write a tweet storm agreeing or disagreeing with that opinion
6/ Example Tweet Storm
• Everyone on Reddit is saying Growth Marketers need to do X
• You think growth marketers need to do Y
Tweet:
" Everyone thinks Growth Marketers need to do X.
In reality, they need to do Y."
Write a thread explaining why or end it with a zinger
🔂
7/ Twitter isn't a firehouse. Don't treat it like one.
You want to Tweet ~8:50 AM PST and 8:00 PM PST
All great accounts spend ~30 min/Tweet and Tweet 2x a day.
8/ Use the algorithm
The algorithm will lift Tweets that have a ratio of 10 - 25% retweets to impressions.
It will also lift Tweets that use keywords (VC, startup, crytpo). Google, "Twitter following topics" and use those effectively.
9/ Optimize your bio
Use analytics.twitter to see how many page impressions your profile gets compared to followers.
Use that # as a baseline and try new things on your profile
10/ Why should people follow you?
Open your bio with "Writing/Tweeting about X and Y"
Use your pinned Tweet as a deliverable for what your bio talks about.
11/ How to start from 0?
Start by hitting a critical mass of people
Use "Contact Plus" + "Floch.Network" to pull people from your circle.
Your friends/family will interact with your account more than anyone, leverage that.
12/ How to write Tweets others want to Retweet
Be the first person to write what everyone is thinking but haven't said.
Spot something wrong with your specific industry and point it out in a specific and elegant way.
Talk about a contrarian truth
13/ Your best Twitter content will be:
A. Stuff your passionate about
B: Have strong opinions about
14/ "Twitter is a glorified injection mechanism for Newsletter subscribers" - @Julian
15/ TLDR;
• Best way to grow on Twitter is through Tweet storms
• Optimize your bio to tell people what they'll get
• Use your pinned Tweet to show a deliverable of what your bio claims
• Use keywords from Following Topics
• • •
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I just finished "Steal Like an Artist" by Austin Kleon.
It's a short book that teaches you how to have great ideas, find inspiration, and repurpose stuff that already works.
Here are 7 rules to follow if you want to find creative ideas in places you've never seen before:
1. Steal or not to steal
Stuff isn't "good" or "bad." There is only stuff worth stealing and stuff not worth stealing.
A failed company or a bad painting can influence you just as much as your favorite book. Anything can be used to invoke the muse if approached the right way.
2. You don't have to be original
Quoting Jonathan Lethem, Kleon writes, "When most people call something 'original', nine out of ten times they just don't know the original sources."
The Dark Knight Rises has similar themes as "A Tale of Two Cities."
There is no current scientific way to say what the heck happens in black holes, but we've developed theories that guide us in how to handle them (sorta).
We need to do the same thing with consciousness, and a lot of other mysteries that happen in our everyday life.
I wish there was a site that listed lots of big questions we still don't know the answer to and then provided some sort of pathway to help researchers/people get started and coming up with theories.
/0 Shaan Puri (@ShaanVP) is the King of frameworks.
Frameworks, like mental models, help you assess situations and make better decisions. Here are the top 9 frameworks every entrepreneur should learn, from Shaan himself.
/1 Your To Do List Is Killing You, Ditch It
• Instead, ask yourself, 'What is one high impact thing I can do today?"
• Once that's done, everything else is just a cherry on top
• For all other tasks, use the Impact Matrix
/2 The Kickoff Doc - How to Launch a New Project
Step 1: Define winning (Good goal and hell yeah goal)
Step 2: Set anti goals (What don't you want to happen?)
Step 3: Run quick numbers (What does it take to get there?)
Step 4: Get one hour of momentum (Take action on the idea)
In April of this year, I started posting weekly videos on Youtube.
Over 1,400 subscribers later, I was able to monetize my channel.
Here are some lessons I learned (Thread)
Start with a narrow niche
Until I started making tutorials on Roam Research, I had no traction. For an entire month, I put out two Roam tutorials/week and finally was gaining some traction.
Look for ideas everywhere
I would search Reddit and the Roam Slack for questions people were asking and explain the answer to them. I would also search "Roam Research" on Twitter to see what questions people were asking.
James Clear is a #1 NYT bestselling author and has over 800,000 people subscribed to his weekly newsletter.
From building better habits to creating a lifestyle, here are @JamesClear top tweets condensed into one thread.
• Aim to be great in 10 years.
• You don't need more time. You need to focus better.
• Focus on habits that have a high rate of return.
(Sleep 8+ hrs. per day, walk each day, drink more water, etc.)
• The ultimate productivity hack is saying no.
• Working on a problem reduces the fear of it.
• Most people lack clarity, not motivation.
• Your first will always be bad. Just put in the reps and watch it compound.