10 Tips for Improving Your Website Design💕
If you are a web designer then 🧵 this is for you.
If you are a web designer then 🧵 this is for you.
1. Have a plan
Don't just start designing your website. To ensure that your website is effectively meeting the needs of your visitors you need to map out your buyer's journey from the first time they visit your website to the moment they become a customer.
Don't just start designing your website. To ensure that your website is effectively meeting the needs of your visitors you need to map out your buyer's journey from the first time they visit your website to the moment they become a customer.
2. Implement calls-to-action
Once your visitors land on your site, do they know what to do next? They won't know what pages to view or actions to take if you don't provide them with some sort of direction.
Once your visitors land on your site, do they know what to do next? They won't know what pages to view or actions to take if you don't provide them with some sort of direction.
3. Use the right images
Not every image is going to fit with the type of message you're trying to show your audience.
Not every image is going to fit with the type of message you're trying to show your audience.
4. Navigation
When designing your website, navigation is key, it's essentially the map that displays the core places users can visit.
When designing your website, navigation is key, it's essentially the map that displays the core places users can visit.
5. Let your visitors scroll on your homepage
Above the fold is old. Don't be wary of designing a slightly longer homepage. Including 3-5 sections that help direct new and recurring users to proper areas of your site can help create a seamless experience.
Above the fold is old. Don't be wary of designing a slightly longer homepage. Including 3-5 sections that help direct new and recurring users to proper areas of your site can help create a seamless experience.
6. Don't be afraid of white space
Whitespace is an essential design element that helps you break up the page and increase readability.
Whitespace is an essential design element that helps you break up the page and increase readability.
7. Mobile Optimisation
If you don’t already know, 80% of internet users own a smartphone, and “Google says 61% of users are unlikely to return to a mobile site they had trouble accessing and 40% visit a competitor’s site instead”.
If you don’t already know, 80% of internet users own a smartphone, and “Google says 61% of users are unlikely to return to a mobile site they had trouble accessing and 40% visit a competitor’s site instead”.
8. Get found
If you want to develop a substantial online presence, then you need to create a website that can get found.
This starts with developing an SEO strategy that takes into consideration the search terms your buyer personas and audience would search for.
If you want to develop a substantial online presence, then you need to create a website that can get found.
This starts with developing an SEO strategy that takes into consideration the search terms your buyer personas and audience would search for.
9. Update your content to appeal to your persona
When you’re writing copy that you want to impress your website visitors with, many of us tend to fall into a dangerous trap.
The content is ‘we’ and ‘our’ focused.
When you’re writing copy that you want to impress your website visitors with, many of us tend to fall into a dangerous trap.
The content is ‘we’ and ‘our’ focused.
10. Identify unknown 404s or broken links
Depending on the size of your website, or how long it’s been around, you may actually have a few pages or links here and there that aren’t working. And on top of all that, your visitors won’t even let you know.
Depending on the size of your website, or how long it’s been around, you may actually have a few pages or links here and there that aren’t working. And on top of all that, your visitors won’t even let you know.
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