📗 David Kadavy Profile picture
Oct 27, 2020 16 tweets 6 min read Read on X
Productivity + creativity is about mind management, not time management (a thread)
"There's only 24 hours in a day," people say.

What they think that means: You should get as much as you can from each of those hours.

What that actually means: Time management is squeezing blood from a stone. There's a limit to the time you can save.
We're entering the Creative Age.

According to @kaifulee, AI and automation are poised to take forty- to fifty-percent of jobs in the next couple decades.

But not all jobs will disappear at the same rate. Jobs that require creativity that will be out of reach for AI.
We know thanks to the work of neuroscientists @JohnKounios & Mark Beeman that insightful thinking is a unique type of thinking:

-promoted by positive mood & relaxation
-a fragile state: hard to get into, easy to get out of

Here's what an "aha" moment looks like.
We each have our "peak" and "off-peak" times of day.

Counterintuitively, the science shows you're most creative during your off-peak time of day.

If you're groggy in the morning, don't reach for coffee first thing: That grogginess is a creative gift.
A great idea doesn't mean your idea is ready to ship. There are four stages of creativity:

1. Preparation: Learn about the problem
2. Incubation: Let it sink in
3. Illumination: Have the idea
4. Verification: Get it ready to ship

Respect these stages, don't get blocked.
Not all hours are equal.

Some hours are great for having ideas – other hours are great for executing on those ideas.

@danariely and I noticed working on Timeful (Google acq'd.) there aren't 24 hours in the day – there's an hour here or there for each type of thinking.
Here's what the late, great, Anders Ericsson saw when he looked at the practice schedules of the very best violinists.

Intense practice in the morning. Sporadic practice the rest of the day. Image
You can work with cycles in your world to propel your ideas forward.

Days, weeks, seasons, and years can be harnessed to cycle through the Four Stages of Creativity.

Some examples: ImageImageImage
Creative work is best tackled by mental state.

I've identified seven mental states of creative work, and I organize my week by those states.

Like this: Image
Instead of cramming work into time, work according to stages of creative thinking, and mental state.

I have systems I've built to go through these stages and ride the waves of my mental state.

Here's how I work on my podcast, throughout the year, the month, the week: ImageImageImage
Organize tasks not by project but by mental state.

Who cares what project the task is in? What matters is you're mentally able to do the task.

Here's what my labels and tasks look like in @todoist ImageImage
The systems I use to produce my podcast, my weekly newsletter, and write books, make special use of incubation.

What used to be an hour-long, grueling task, is now spaced into three 5-minute bursts. Incubation does the work for me.
In a chaotic world, your systems have to be antifragile.

When you work according to mental state and have the right slack in your systems, chaos doesn't throw you off-balance.

Instead, chaos presents creative opportunities: Ideas you can store for when you need them.
If you want to know more, read my book, Mind Management, Not Time Management.

It's a decade in the making and it will show you how to be productive when creativity matters. It launches today!
amazon.com/dp/B08DQGLPSN?…
If you enjoyed this thread, check out my latest tweet storm: How to do your best thinking when you're not thinking...

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More from @kadavy

Mar 3, 2023
Projects are like halfpipes. The momentum you gain skating into the halfpipe needs to be maintained through the end. Image
The depth of the halfpipe is equal to your optimism at the start of the project. The width of the halfpipe is equal to the scope of the project. Image
A skateboard can’t get through a halfpipe on momentum alone. You can’t get through a project on momentum alone.

When a project is more difficult or less fun than you had imagined, you encounter friction, and get stuck. Image
Read 8 tweets
Mar 16, 2022
Mental models that will fundamentally alter your worldview.

From productivity, investing, statistics, and more.

🧵A running thread...
1. The Medium is the Message.

The characteristics of a technology determine what succeeds in a medium. So, the messages you see are a product of the medium.

Annoyed you're seeing yet another tweet thread?...
2. Not urgent, but important.

We're tempted to do what’s urgent, but not important. We get the best payoffs doing what's not urgent, but important (i.e. learn or build relationships)

h/t: @StephenRCovey
Read 25 tweets
Feb 2, 2022
The top 5 books I shared in 2021.

As decided by clicks 👇 in my newsletter:
1. Not Nice
2. Work
3. Triumphs of Experience
4. Perennial Seller
5. Fooled by Randomness

Here's a preview of each of these non-fiction books...
#5: Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets (by @nntaleb)

What seems under control is often random. Learn to spot randomness and create your own luck. ImageImageImage
#4: Perennial Seller: The Art of Making and Marketing Work that Lasts (by @RyanHoliday)

To make work that stands the test of time, the "marketing" is the product, itself. ImageImageImage
Read 12 tweets
Nov 15, 2021
📚 HOW TO READ A BOOK
If you want to fully absorb a book, take notes to store in your Zettelkasten.

Here's how, in 6 easy steps... 🧵
STEP 1/6: Highlight as you read.

Highlight anything you find interesting, or might want to remember.

If you think you'll need to jog your memory later, make a short note, too.
STEP 2/6: Export your highlights.

If you sync highlights with @readwiseio, you can export to Markdown.
Read 7 tweets
Mar 4, 2021
After writing three books, I’ve tried different ways to organize what I learn to use in my writing.

The best method I’ve found is Zettelkasten, or slip box.

In this thread, I share my note-taking system.
🌂
Zettelkasten is German for “slip box.” In analog form, it’s a box, filled with slips of paper.

On each slip is an idea, with notes about keywords & what other slips it relates to.

It adapts paper to internet-like organization. But now you can do it digitally. ImageImage
I use my slip box to:

-Retain what I read: Put it in my own words.
-Access my knowledge: Retrieve stories, quotes, facts.
-Direct my curiosity: Know what to read next.
-Develop my ideas: Wander my way to finished products.

Most importantly, to: Ship writing.
Read 13 tweets
Nov 19, 2020
INCOME REPORT
October’s revenues were $5,589, up from September’s $5,093. Profits were $3,627, up from $3,242.

You can see the "profit" trend-line is slightly downward over the past three years.

That's not all bad. I'll tell you why...
Mind Management, Not Time Management brought in $2,410 revenue in October (in 4 days). Profits were $2,190.

When I factor in preview edition sales and up-front expenses, profits are over $4,000.

The Heart to Start's profits were $3,300 the first *year* (on $15,000 ad spend).
Profits across all self-published books in October were $2,246.

Good news: Self-published book profits are on the rise (see trend line).
Read 6 tweets

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