37 Random Things I've Learned In 2018 That Are Still Relevant In 2021

1. People care about how you make them feel and what you can do for them..
2. Love your parents.
3. Gratitude makes you so happy. I mean it.
4. Money is just a tool. Use it. Not the other way around.
5. Experience > Things.
6. Don't complain. It takes up so much mental energy.
7. Life is all about psychology (e.g. sales)
8. I don't know anything.
9. Life is beautiful (if you know how to live it).
10. Life is the movie. You are the director and the star. Make things happen.
11. Eat fruits before meals.
12. Exercise daily -- even if you don't want to.
13. Make your bed every morning, it's the first win you'll have in the day.
14. Listen to your gut.
15. Fight for your loved ones, not fight your loved ones.
16. You fail numerous times. Keep on failing. You'll succeed afterwards.
17. Don't follow the rules. Makes your own rules -- but still don't follow it.
18. Stress is because of giving a fuck to people. Stop it.
19. Your money isn't your money.
20. No one cares about you.
21. If you have something, share.
22. Visualize to make things come faster.
23. Drink water before you sleep and after you wake up.
24. People want what they can’t have.
25. If I hurt you, I’m hurting me.
26. Be a jack of all trades only at the beginning.
27. Learn from everyone you meet. Be conscious.
28. Life is a game. Play it well and win.
29. If people fuck with you, ignore them.
30. Stop doing the thing you don't want to do IF it does not help you reach your goals.
31. Do whatever it takes to make something happen.
32. Don't ever give up . . . ever. Just don't.
33. Life tests you everyday. Prove that you are worthy.
34. Always have an abundance mentality. Give shit without asking anything in return.
35. Happiness is a perspective.
36. Don't argue with people who don't have the same level of wiring as you. You'll just make them angry.
37. Sometimes . . . you have to lose something before you can truly appreciate it. Make sure you always show your appreciation to everyone. Give roses before the funeral.

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More from @immarkwilliam

12 Dec 20
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A thread on how one book and a missed party changed my life.
Before we begin, let me just say:

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A quick explanation (my thought process) below.

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I don't want to test audiences + ads (or other variables) at the same time.

When testing, I focus on one.
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A THREAD:

//How You Can Increase the Saliency of Your Ad Creatives//

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Stop using too many colors and start putting more emphasis on the focal point of your design.
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Let me give you an example 👇
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//You won’t believe this… but one HUUUGE difference between making $30,000/month and $300,000/month is a creatives team.//
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This is definitely true for our agency.

Let me explain more below.
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Are you randomly testing ads hoping and praying that you’ll someday hit gold?

Want to find the winning ad that would help you scale your campaigns?

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Let's talk about testing.

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Why?

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How many advertisers there are targeting the same audience?

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