Thread by @immarkwilliam

If you’ve ever ran Facebook ads, you know how time consuming it can be - especially for beginners.

Here are 5 Tips and Tricks for running FB ads that I still use to this day:

#1 Got multiple creatives to launch?

Upload them in the media library first.

You don’t want to upload them one by one as you create your ads.

-Go to Business Tools
-Click Media Library
-Click the ad account
-Upload all your creatives at once
-Go back & launch your ads

#2 Want to edit the naming convention of multiple campaigns, ad sets, or ads?

-Select the campaign, ad sets, or ads that you want to edit
-Click the drop down icon beside Edit
-Click “Find and Replace”
-Replace the portion you want to edit with the edited text

#3 Want to keep the social proof (likes, comments, shares) of your ad when using it for another campaign / ad set?

Use the post ID of the ad instead of recreating it.

-Click edit on the ad you want to recreate
-Click “Facebook post with comment”

👇

This'll open up a new tab to show you the ad's URL

-Copy the set of numbers at the end of the post URL - this is your post ID
-Create an ad & click "Use Existing Post"
-Then paste it into the “Enter Post ID” field

You'll see the exact same ad appear along with all social proof

#4 When to use the “Search and Filter” box at the top of ads manager?

-To search for a specific campaign/ad set/ad
-To filter your selection
-To see your saved searches

And many more.

If you want to find something specific in your ads manager, use this tool.

#5 Want to see which demographics are performing the best?

Use the Breakdown tool.

Select the campaign, ad set, or ad and click “Breakdown” at the top right screen

You can breakdown performance by:
-Age
-Gender
-Country

And so much more.

Hope these tips help.