While social media has been an important campaigning tool right from the 2014 General Election, the increasing availability of affordable smartphones and data has meant that the number of active social media users in India has skyrocketed.Political parties have taken notice and
every major party has a dedicated social media cell. With the election taking place during Covid, social media becomes all the more important as it is often the only way politicians can get their message across to the voters.
Now it’s common for even the grassroots level units of parties to have their own social media pages.@Facebook and @WhatsApp are clearly given the highest priority by all parties and it comes as no surprise considering that India is the world’s biggest market for
both platforms with 320m Facebook users and 340m Whatsapp users.#keralaelections2021
onmanorama.com/news/kerala/20…
“The bot method is widely used at the national level, and its presence in Kerala was recently noticed”
Bots and elections, the same story whether its America or India!

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Joshua Mathew

Joshua Mathew Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @joshua__mathew

2 May
Just a few weeks back, @INCIndia,the main opposition to India's ruling @BJP4India launched their own digital media platform - @INC_Television.
thehindu.com/news/national/…
While the BJP have a massive advantage when it comes to digital media, the Congress is fighting back with party president @RahulGandhi leading the charge.
thehindu.com/news/national/…
The Congress ran an impressive social media campaign in Kerala with much of it revolving around @RahulGandhi. From teaming up with professional youtubers to short videos of his interactions with the voters and witty jibes at opponents
Read 5 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!

Follow Us on Twitter!