I've been on a quest to get more sleep in order to optimize my body, mind, and performance over the past 30 days.
Last night was one of the best as I had extremely vivid, clear dreams.
In this thread, I'll share how prioritizing my sleep has changed me as a leader.
The military and entrepreneurship completely ruined my sleep cycles. I went *years* without a full night's rest but even worse, I thought that I was "gaining an edge" on my "competition" by "working hard".
Yes, I had success, but at what cost? How much better could I have been?
In shifting my life to prioritize sleep over everything else, I had to address the elephant in the room: "What deeper issues were causing me not to rest peacefully?"

At the core was the belief that there was always "something to do", which I realized was false.
If you think about it, there are no true emergencies in your business.
There are deadlines. There are priorities. Emergencies come from poor communication and poor planning combined with lots of anxiety.
In prioritizing sleep, I now have to trust my team more than ever. I had to become a better communicator and focus more on the process of how we do things more than ever.

If you want to live your ideal life, you have to realize that success is not a solo sport. Trust your team.
Getting more sleep has helped me:
-Be more present in conversations
-Improve my decision making
-Set clear boundaries
-Have complete recovery from workouts
There's a time and place to put in the long hours. That's a part of the game.
What I ask you to examine is what is the *quality* of those long work sessions?
Could a team help you improve what you're doing on your own?

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More from @mrshadeed

31 Mar
Normalize charging proper rates for the services you deliver.
You're an adult with real-life bills and responsibilities. Failing to charge for the value you deliver shows that you're not fully owning your gifts and talent.
Parents who run Service-Based Businesses:

You pay a minimum of $1,000 per year on SNACKS that your children eat throughout the year.

You're an adult with kids, daycare, and bills. Do not charge $50 for a service that you've taken years to develop.

Raise your Rates.
Before you submit your proposal for $200 per month for 'services rendered', just know that there are companies that spend $2,000 per month on toilet paper and napkins.

Level up and collect a bigger piece of the pie.
Read 4 tweets
31 Mar
A lot of entrepreneurs think they need business coaching but what they really need is a therapist.
The tough part about entrepreneurship is that many use their work as a coping mechanism for unhealed personal trauma.

The first 9 years of your life make up your archetype. How you lead, value your services, communicate, and take accountability all come from this time period.
The inner work is where it starts. In my own mental health journey, I was amazed at how many *business* habits and dominant beliefs that I use to guide my life come directly from childhood. Hard work is not enough. Mental health is everything.
Read 4 tweets
30 Mar
Stop chasing the opportunity
Start building relationships

People are the gatekeepers to every opportunity that you seek.

Use the following guidelines to nurture your relationships. (Mini-Thread)
Seek to do 2 things in every conversation that you have:

1.) Learn what the other person is excited about
2.) Learn what gaps are needed to accomplish their goal
Become more interesting by asking better questions:

Huh? That may seem counter-intuitive but good questions unlock passions, missions, and memories.
These are the "glue" that bonds you to others.

Most people listen to talk. Ask more questions and prosper.
Read 6 tweets
30 Mar
Content Licensing Report:
The Universities that many of you Entrepreneurs bash are ramping up online business & entrepreneurial content for their students.

Can you imagine receiving steady university income to offer courses that you planned to host on Gumroad?

(Thread) Image
Why is this happening?
Due to the pandemic and the rise of remote learning,
Universities and Community Colleges were forced to adopt new approaches to retain their students.

There are more college students who are hungry to learn online business than ever before.
How would I get paid for my content by a University?
Here are arrangements that work really well
Cost per student for access to your content
Recurring payments for access to your training
Annual license for access to your content
Read 7 tweets
19 Feb
This is your reminder to *turn up your humanity* during these times. Everything you say and do can't be all about the dollars and sales.
The people who buy your services are facing new challenges.
There are numerous ways to make a difference.

As an Entrepreneur, you are the Economic heartbeat of your community because your success creates jobs that empowers families.
To be disconnected from the issues of your community is an oxymoron.
Every one of my clients has heard me go on and on about Core Values and how it impacts their leadership skills.
*Values are an expression of your soul* and there's nothing worse than someone with the talent to succeed but lacks a solid moral compass.
Read 7 tweets
2 Feb
Every sale that you make in your service-based business requires a transfer of trust.
Your client's trust must be protected and not taken lightly.

How can you establish trust online?
Implement the following ideas using my 4 C Method.
Sharpen your message and get clear about:

-Who you help
-What specific problems that you solve
-The features and benefits of your solution

This will increase trust in your brand through clear positioning.
Showing up regularly plants a seed in the mind of your ideal clients.
It's important to understand that showing up regularly must be based on a schedule you're comfortable with.

**What you build you must maintain** This is especially true with trust.
Read 7 tweets

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