1. Find a sexy angle 2. Analyze the financials 3. Read the annual report 4. Get skin in the game 5. Read earnings calls 6. Understand the leader 7. Understand value prop 8. Read analysis by others 9. Monitor execution 10. Maintenance due diligence
Lets go!
1. Find a sexy story or angle
This is how I begin my research.
It starts with either:
• a product
• a story
• a founder
... that gets me curious.
I think stock screeners are helpful...
But I don’t use them.
I prefer to research companies that genuinely excite me.