Brian Armstrong Profile picture
Oct 1, 2021 13 tweets 2 min read Read on X
1/ It's been about a year since my mission-focused blog post. It wasn't easy to go through at the time, but looking back, it turned out to be one of the most positive changes I've made at Coinbase, and I'd recommend it to others. blog.coinbase.com/coinbase-is-a-…
2/ We have a much more aligned company now, where we can focus on getting work done toward our mission. And it has allowed us to hire some of the best talent from organizations where employees are fed up with politics, infighting, and distraction.
3/ One of the biggest concerns around our stance was that it would impact our diversity numbers. Since my post, we've grown our headcount about 110%, while our diversity numbers have remained the same, or even improved on some metrics.
4/ Several people told me this would never happen when I circulated the original draft internally. It turns out that there are people from every background who want to work at a mission focused company.
5/ What was amazing was the contrast between the news following my post, and the reaction from employees and people who spoke to me in private.
6/ While the media reports were mostly negative, and it even spawned some retaliatory and intellectually dishonest hit pieces, the reaction both from employees and people I spoke to in private was overwhelmingly positive.
7/ In fact, I would say it was probably the most positive reaction I've gotten from any change I've made in the history of the company, which is saying something. How could something be so negative in the press, but turn out to be incredibly positive with every stakeholder.
8/ The only sense I can make of it, is that there is a huge mismatch between peoples stated and revealed preferences right now, and we're operating in an environment of virtue signaling and fear of speaking up.
9/ The biggest lesson I took away from the whole ordeal is that if you believe something is the right path, it's worth speaking up about it, even if it's controversial.
10/ You will get lots of attacks online, and not everyone will agree, but ultimately people want clarity and authenticity from leaders, not platitudes. It will come back to you tenfold.
11/ For leaders out there, think about any area where you aren't being 100% authentic, and instead are trying to keep the peace, or say what you think people want to hear.
12/ It's incredibly difficult to do, but if you stand up and say what you really think, it may turn out better than you thought. Saying this advice for myself as much as anyone else - there will be many more challenges ahead.
13/ I should add: a big thank you to the many employees who stepped in to fill the gaps that were left as our colleagues departed, working nights and weekends to ensure we continued to serve our customers. This was heroic and awesome to see.

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More from @brian_armstrong

Aug 30, 2023
1/ I'm sharing the 10 ideas I'm most excited about in crypto right now. If you're building something in crypto or thinking about doing so - check it out.

We’re building lots at Coinbase, but we don't have time to tackle everything. So I figured I'd share these. Bear markets are the best time for building - why not start today?
2/ We’ll be hosting our inaugural @cbventures summit in Malibu, CA this October where we’ll bring together a small group of builders to discuss these ideas and others. If you already have a startup, or would like to create one, you can apply here: cbvsummit.com
@cbventures 3/ Read more in our blog post: coinbase.com/blog/request-f…
Read 4 tweets
Mar 22, 2023
1/ Today Coinbase received a Wells notice from the SEC focused on staking and asset listings. A Wells notice typically precedes an enforcement action.
2/ Two years ago the SEC reviewed our business in detail and approved Coinbase to go public. Our S1 clearly explained our asset listing process and included 57 references to staking. Coinbase runs a rigorous asset review process and has rejected more than 90% of assets that have… twitter.com/i/web/status/1…
3/ While we understand that this is all part of the journey to reforming our financial system, we are right on the law, confident in the facts, and welcome the opportunity for Coinbase (and by extension the broader crypto community) to get before a court.
Read 9 tweets
Mar 9, 2023
1/ @PatrickMcHenry and @RepRitchie have reintroduced the Keep Innovation in America Act, which would clarify crypto tax reporting requirements so that they work with digital assets.
2/ We’re grateful this is a bipartisan effort, and we hope it’s the first of many bills to come this year that will protect consumers and provide clarity on the regulatory environment for crypto.
3/ I recently wrote about how the US is quickly falling behind on defining clear and fair rules, that protect consumers and enable innovation: cnbc.com/2023/03/01/op-…
Read 4 tweets
Feb 23, 2023
1/ Today, Coinbase is launching @BuildOnBase, an Ethereum layer 2 that will help improve scalability and usability of crypto, so we can bring economic freedom to 1B+ people.
@BuildOnBase 2/ Base is a platform for developers to build the next generation of decentralized apps in the cryptoeconomy.

It is designed as a secure, low-cost, developer-friendly platform that enables anyone, anywhere, to build.
3/ I wanted to get in on the builder energy, and opened the pull request on github that adds Base to the broader ecosystem of chains

github.com/ethereum-lists…
Read 6 tweets
Feb 13, 2023
I’m in Washington D.C. and had a meeting canceled. Will be at the Dirksen Senate Office building snack bar for the next hour or so, if anyone wants to come chat about crypto and how we get crypto legislation + regulatory clarity this year.
Image
Woah soft serve ice cream. Tempting. Need more low sugar options though, this place is carb central. twitter.com/i/web/status/1…
Read 4 tweets
Feb 8, 2023
1/ We're hearing rumors that the SEC would like to get rid of crypto staking in the U.S. for retail customers. I hope that's not the case as I believe it would be a terrible path for the U.S. if that was allowed to happen.
2/ Staking is a really important innovation in crypto. It allows users to participate directly in running open crypto networks. Staking brings many positive improvements to the space, including scalability, increased security, and reduced carbon footprints.
3/ Staking is not a security. Here’s a good primer:
paradigm.xyz/2022/10/ethere…
Read 6 tweets

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