Thread by @katherynrwatson

Happy Friday!

I thought I’d share a list of all the useful tools I’ve collected throughout the years. Hefty thread incoming...

🔥 Here’s a list of 80 - yep, EIGHTY - tools, websites, and extensions to up your digital PR and content game 🔥

I’ve grouped the various tools, extensions and websites into different categories:

🎨 Creative
📊 Data visualisation
💭 Inspiration
🗒️ Notes / Project Management
📝 Organisation
📧 Outreach
🖥️ Research
📈 SEO
🧰 Tools

🎨 @figmadesign - To leave feedback/comment on designs and mock ups
🎨 @photopeacom - A lot like Photoshop!
🎨 @unsplash - For deck imagery, you can sort by landscape and portrait which is helpful

@figmadesign @photopeacom @unsplash 📊 datavizcatalogue.com
📊 datavizproject.com - This is my favourite source of inspo for data storytelling, the filters are so useful when you can't think of the right format
📊 @evervizapp

@figmadesign @photopeacom @unsplash @evervizapp 💭 Digital PR Twitter (E.g twitter.com/i/lists/110256…)
💭 @neomammalian's Jealousy List - Hopefully they do it again this year: neomam.com/blog/jealousy-…
💭 @RootDigitalUK rootdigital.co.uk/resources/best…

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK 🗒️ @evernote evernote.com/features/webcl…
🗒️ @asana - Great for teams
🗒️ @trello - I've just fallen back in love with this again

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello 📝 Save screenshots to a folder: (hellotech.com/guide/for/how-…) he won't remember this but @mattbeswick showed me this back in the day and I thought it was magic
📝 Grouping Google Chrome tabs together: support.google.com/chrome/answer/…

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick 📧 #JournoRequest & #PRRequest
📧 @10yetisdigital Days of the Year Calendar: 10yetis.co.uk/social-media-d…
📧 Paywall jump: 12ft.io (I actually haven't used this yet)

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital 📧 THE tool when I was a hardcore outreacher. Alexa similar sites mini search engine: alexa.com/find-similar-s… (I used to keep this secret it's THAT good)
📧 Blacklisted website checker: linksthatrank.com/backlink-black…
📧 @buzzstream for split testing, reporting and collaborative outreach

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital @buzzstream 📧 @buzzstream Buzzmarker: chrome.google.com/webstore/detai…
📧 @Cision
📧 coschedule.com/email-subject-…
📧 @coveragebook for pretty reporting

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital @buzzstream @Cision @coveragebook 📧 google.co.uk/alerts - For tracking brand mentions and coverage
📧 helpareporter.com - Journalist requests
📧 hunter.io - Email hunting (not sure how good these still are)
📧 @RocketReachCo
📧 @ResponseSource - Journalist requests, often case studies

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital @buzzstream @Cision @coveragebook @RocketReachCo @ResponseSource 📧 Refine web searches (use Google search engine properly): support.google.com/websearch/answ…
📧 @roxhillmedia
📧 Similar Sites Chrome extension: chrome.google.com/webstore/detai…

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital @buzzstream @Cision @coveragebook @RocketReachCo @ResponseSource @roxhillmedia 📧 streak.com - (or any other email tracking software) to notify you whenever someone has opened your email
📧 tweetdeck.twitter.com
📧 @Vuelio
📧 TabCopy: chrome.google.com/webstore/detai… (@lene_nervik's find!!)

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital @buzzstream @Cision @coveragebook @RocketReachCo @ResponseSource @roxhillmedia @Vuelio @lene_nervik 🖥 answersocrates.com - Questions people are asking on Google
🖥️ answerthepublic.com - As above
🖥️ best-hashtags.com - Related hashtags and top 10 closest to yours. Thank you @AlanMJF
🖥️ @BuzzSumo - for backlinks and content topics

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital @buzzstream @Cision @coveragebook @RocketReachCo @ResponseSource @roxhillmedia @Vuelio @lene_nervik @AlanMJF @BuzzSumo 🖥️ @censuswide - Best survey providers
🖥️ explodingtopics.com - Discover new trending topics
🖥️ FOI published requests: ons.gov.uk/aboutus/transp…
🖥️ whatdotheyknow.com - As above

@figmadesign @photopeacom @unsplash @evervizapp @neomammalian @RootDigitalUK @evernote @asana @trello @mattbeswick @10yetisdigital @buzzstream @Cision @coveragebook @RocketReachCo @ResponseSource @roxhillmedia @Vuelio @lene_nervik @AlanMJF @BuzzSumo @censuswide 🖥️ mavin.io - Price guide
🖥️ business.pinterest.com/en-gb/pinteres… - @Pinterest trends
🖥️ repinned.net - Popular pin data
🖥️ screamingfrog.co.uk/seo-spider/ - For all your data scraping/crawling needs

🖥️ trends.snapchat.com - @Snapchat trends
🖥️ socialbook.io - Influencer data
🖥️ @sparktoro - Audience insights
🖥️ statista.com
🖥️ archive.org/web/ - AKA Wayback Machine

@Snapchat @sparktoro 🖥️ platform.yougov.com/audience - YouGov Audience Explorer
🖥️ howmanyleft.co.uk - Vehicle data
🖥️ @Reddit
🖥️ reddit.com/r/dataisbeauti… - Inspiration/Research on data vis
🖥️ @Quora

📈 ahrefs.com/seo-toolbar - Domain Rating in your toolbar
📈 blog.hubspot.com/marketing/goog… - Solid Google Search stats, good for decks
📈 trends.google.com/trends/
📈 @Majestic - Domain relevancy (Trust Flow and Topical Trust Flow)

@Majestic 📈 mangools.com - KWfinder in particular
📈 moz.com/products/pro/s… - Domain Authority in your toolbar
📈 NoFollow extension (quickly check a nofollow): chrome.google.com/webstore/detai…

@Majestic 📈 seominion.com
🧰 autodraw.com - Turns your scribble into icons etc, good for decks
🧰 cloudconvert.com - Converts file types
🧰 dateful.com/time-zone-conv… - Good for international client management

🧰 chrome.google.com/webstore/detai… - Eye Dropper (colour picker)
🧰 workspace.google.com - Google ALWAYS for collaborative work
🧰 app.grammarly.com
🧰 jamboard.google.com

🧰 jbh.co.uk/pr-percentage-… - @JBHdigitalpr
🧰 languagetool.org - Grammar check US
🧰 @loom
🧰 remove.bg
🧰 @SlackHQ
🧰 The OG percentage calculator: percentagecalculator.net
🧰 thesaurus.com

And that’s it!

I hope these are useful ✨👩🏼‍💻

I find a new tool most weeks - I am an absolute sucker for them.

Send me all of your best ones I might have missed and ENJOY