Today I did our family's charitable giving and I was (once again) dismayed by the number of charities that fuck up the 'now tweet about your donation please' button at the end of the process.
Many had no social buttons. Some had Facebook but not Twitter. Some had prewritten tweets that didn't include a link to the charity's donation page. Many had terrible, generic 'I donated to X' tweets.
It's dismaying to me as someone who supports the charities' work, who works for a charity, and who donates to many charities. It's such a wasted opportunity. Honestly, just spend a couple hours brainstorming some tweet templates and then ask a few donors how they feel about 'em.
And don't get me started on the idiocy of OVERWRITING YOUR DONATE PAGE WITH A 'SUBSCRIBE TO OUR MAKING LIST' INTERRUPTER.

Fucking.

Hell.

Why would anyone, ever try to get someone who is about to make a donation to switch tasks to join a mailing list?!

DON'T DO THIS.
All this applies triple to insurgent political campaigns collecting donations through @actblue, @BrandNew535, etc. Put as much thought into your 'now tweet your donation please' template as you do everything else.
The 'social proof' value of seeing that a friend donated to a cause or campaign can't be overstated. Actblue and BNC should make this a priority in their briefings to campaigns.
It's just so sad to give $50 to a principled, non-rich-person candidate who's making their first ever run for office and hoping for lots of small dollar donations and to be promoted to tweet something like 'Support X in Ohio's District Y.'
You've already spent hours agonizing over campaign messaging. Just fit it into the template. Help your donors get you more donors. We want to do it, but you're better at your messaging than we are!

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More from @doctorow

20 Dec
@rectangleboy @beka_valentine @SpakFish Yup.

I once went to a DRM standardization meeting where they were seeking to define "the family," so that they could enable "share with your family."

The obvious problems with a group of rich, white, US-EU corporate executives defining "family" were on display from the start.
@rectangleboy @beka_valentine @SpakFish They had use-cases for "families" with a summer house in France, a luxury SUV with seat-back video, and a yacht.

The didn't support the use-case of "Mom is a nurse in Tokyo, Dad lives in Manila, Srother is a construction worker in Saudi and Sister is an au-pair in France."
@rectangleboy @beka_valentine @SpakFish One use-case they wrestled with: Mom and Dad divorce and start new households, but have joint custody over daughter, 12. She changes households once/week, resigning from one "family" and joining another 52 times/year.
Read 8 tweets
17 Dec
When the Dutch build a social-media-ready museum, they don't fuck around. Seriously, tho, #Rotterdam's @boijmans Depot is a brilliant way to display a museum's archives. Thanks, @MarietjeSchaake for the tip! ImageImageImageImage
ImageImageImageImage
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Read 5 tweets
9 Dec
In *Electrify*, the MacArthur prizewinning engineer @GriffithSaul offers a detailed, optimistic and urgent roadmap for a climate-respecting energy transition that we can actually accomplish in 10-15 years.

1/ The cover of Electrify.
If you'd like an unrolled version of this thread to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

pluralistic.net/2021/12/09/pra…

2/
There are a lot of popular science books out there, but the world really needs more popular *engineering* books.

3/
Read 36 tweets
8 Dec
365 Movies Challenge #136; They Live (1988) dir. John Carpenter: wilwheaton.tumblr.com/post/670025828…
365 Movies Challenge #136; They Live (1988) dir. John Carpenter: wilwheaton.tumblr.com/post/670025828…
365 Movies Challenge #136; They Live (1988) dir. John Carpenter: wilwheaton.tumblr.com/post/670025828…
Read 5 tweets
8 Dec
Today's Twitter threads (a Twitter thread).

Inside: All the books I reviewed in 2021; Broken Promises; How elite hobbies let billionaires pay no tax; and more!

Archived at: pluralistic.net/2021/12/08/req…

#Pluralistic

1/
I'm heading on a work trip that dovetails into a Xmas holiday and then, in turn, to a hip replacement. I may not put out another Pluralistic edition until Feb (though I might squeak another edition in before then, who can say?). Get vaxed, stay safe and I'll see you in '22!

2/
All the books I reviewed in 2021: Plus one I published!



3/
Read 22 tweets
8 Dec
When you hear that a billionaire has bought a horse or a newspaper or a sports team, you might think it's just dilletantish dabbling by a member of the parasite class with nothing better to do with their time - a way to make the idle rich slightly more vigorous.

1/
If you'd like an unrolled version of this thread to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

pluralistic.net/2021/12/08/req…

2/
But as @propublica documents in the latest installment of its #IRSLeaks reporting - drawing on never-seen tax filings of the ultra-rich - hobbies are a way to pile up gigantic tax write-offs that can be applied to passive income (money you earn for doing nothing).

3/
Read 26 tweets

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