1/A friend mentioned today they have their first year analysts listen to the ILTB pod I did. So I listened for first time since I got the unedited version. open.spotify.com/episode/4QWf9Z…
2/ the thought of it being required listening concerned me it won’t hold up. Sure enough I wish I could amend my answer to the question about “great digging”.
3/ I wish I had used the CIA analogy. The CIA has field agents and desk analysts. A great digger is both a great desk analyst and field agent. They know when to sit at the desk and pore through every piece of info. They know when the Pareto principle matters and when not.
4/ they know when to get their ass out of the chair, hit the road and walk the floor of a store, factory, data center, conference, expo …. Or join a road trip to visit competitors
5/ and they know when they should stay at home to keep prong through all the info while everyone else is on the road at the thing that in reality has little value.
6/ the best diggers know everything and the best diggers become the best deciders when they can know everything but still zero in on the most important thing.
7/ the very best deciders have a team of great diggers and are always helping those diggers figure out how to zero in on that most important thing.

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