πŸ“£ A new episode of @howibuilt is out! This week, I talk to Christine Pittman about how she’s built a successful content empire. howibuilt.it/253
πŸ—οΈ In #BuildSomethingMore, we talk about what it’s like running a business full time with kids..

Join the Creator Crew to hear that conversation, ad-free: joincreatorcrew.com
πŸ‘ And thanks to this week's sponsors, @ahrefs, @riversidedotfm, and @nexcess!

Their support makes the show happen. Be sure to head over to howibuilt.it/253 and say thank you!
PS - I DO ask Christine a question I've wondered for a long time: why the long stories in front of the recipe?!

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More from @jcasabona

Jan 26
I've been getting a few questions about how I do my YouTube thumbnails, which I've been spending more of my own time on.

Here's why. 🧡
Thumbnails are SUPER important. According to YouTube, 90% of top performing videos use a custom thumbnail. There's a great video from Veritasium about the importance of "clickbait":
It's not just YouTube either. Netflix knows they have less than 2 seconds to convince users to watch anything, so they spend a TON of time on thumbnails. Here's an incredible thread on that:
Read 16 tweets

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