I've been getting a few questions about how I do my YouTube thumbnails, which I've been spending more of my own time on.
Here's why. π§΅
Thumbnails are SUPER important. According to YouTube, 90% of top performing videos use a custom thumbnail. There's a great video from Veritasium about the importance of "clickbait":
It's not just YouTube either. Netflix knows they have less than 2 seconds to convince users to watch anything, so they spend a TON of time on thumbnails. Here's an incredible thread on that: