How I built a cat facial recognition app that got 72K users within 4 months of release
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Working at a venture studio I was assigned an AI project, technology to see if your cat was happy or not. My mission was to turn it into a multimillion dollar company.
Step 1: Discovery - figure out who this is for
Cat owners?
Veterinarians?
Pet pharma?
Pet insurance?
Other?
Step 2: Discovery - run experiments
I infiltrated cat communities on Twitter, FB, IG, Reddit to find options for problems to solve
Problem 1: End of life decisions - pet owner: I don’t know if it’s time to let go.