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Apr 5 • 17 tweets • 7 min read
Our startups get 1.5 million+/month organic traffic.

SEO is key to our marketing strategy, and we recommend the same for others.

So we are sharing our list of 7 SEO tools

A thread 🧵
Also, check our FREE course on SEO here:buildd.co/courses/startu…

Thread continues below 👇
1/ Ahrefs

Category: SEO

Use case:

Use Ahrefs to track the progress of domain authority, backlinks, ranking keywords and also for keyword research
Features:

- Monitor your website rankings for specific keywords
- Analyse the backlink profile for your competitor's website
- Use the site audit tool to crawl your site and get a Health Score

Alternatives: Moz, SemRush

Website: ahrefs.com
2/ Google Search Console

Category: Tracking

Use case:

Use search console to track & fix technical errors, request indexing for pages & submit sitemaps
Features:

- Provides more accurate & relevant insights. Eg. pages with high avg duration, top sources etc.
- Provides you search specific data about your website: Keywords you rank for, no. of clicks etc.

Website: search.google.com/search-console…
3/ Answer the public

Category: Keyword Research

Use case:

Used for finding seed keyword ideas or blog topics
Features:

- Shares popular, filtered results from Google autocomplete
- 2 free searches/day

Website: answerthepublic.com
4/ Google Pagespeed Insights

Category: Tracking

Use case:

Simply enter your page's URL and the tool start analyzing your page's performance
Features:

- Suggests how a web page can be improved. Should ideally optimise to have green scores on both desktop & mobile
- Provides both lab and field data about a page.

Website: pagespeed.web.dev
5/ Yoast

Category: On-page SEO

Use case:

Use the free Yoast plugin for WordPress and get on-page & technical SEO stats for a particular page
Features:

- Provides SEO and readability analysis. Eg. keyword density, keyword presence in headings, etc.
- Add meta description & title for your blog.
Shows a Google preview.

Website: yoast.com
6/ Grammarly

Category: Writing

Use case:

Use Grammarly to check for grammatical errors & typos
Features:

- Has a free browser extension to run it on the content you write anywhere on the web
- Provides word and sentence suggestions that are clear

Alternatives: ProWritingAid

Website: grammarly.com
7/ Hemingway App

Category: Writing

Use case:

Hemingway highlights lengthy, complex sentences and common errors
Features:

- Export to Microsoft Word or other editors. Publish directly to Wordpress & Medium.
- You can format your text with the toolbar
Free to use

Website: hemingwayapp.com
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More from @_buildd

buildd Profile picture
Apr 7
Tata has launched a new Super App, "Neu", to challenge Amazon, Flipkart & JioMart!

But, how does Tata,
- a 153-year-old company,
- with a value of $300B,
still stay relevant in the "age of startups"?

And will marketing alongside IPL help Tata Neu?

Let's find out! 🧵
Structure:
1. How is Tata still relevant?
2. Is it really successful?
3. Tata's new age moves
4. What's a Super App?
5. Why is it difficult to buildd?
6. Tata's new app — Tata Neu

Thread continues below.

Meanwhile, check out our FREE SEO course: buildd.co/courses/startu…
1/ How is Tata still relevant?

If we oversimplify this, staying relevant needs two things:

- Expanding into newly-thriving industries
- Making shrewd acquisitions

Examples:

1) TCS: Founded in 1968, before India's IT boom. Now the largest IT services company.

(contd.)
Read 18 tweets
buildd Profile picture
Apr 6
Folks, Elon Musk has a NEW project — Twitter!

After buying a 9.2% stake for ~$3B, now Musk is appointed to Twitter’s Board!

But, did he simply spend billions for an EDIT button? OR Is this part of his plan for a new social network startup?

Let’s break this down! 🧵
Structure:
1) Leading up to the BIG purchase
2) What does this investment mean for Musk?
3) Will this solve all of Twitter's problems?
4) Musk's plans with Twitter!

Thread continues below 👇

Meanwhile, check out our FREE course on SEO: buildd.co/courses/startu…
1/ Leading up to the BIG purchase!

On March 25th, Musk polled his 80M followers asking them if they "believe Twitter rigorously adheres to the principle of free speech".

The results were resoundingly clear — 70% of the over 2M votes said "No".

(contd.)

Read 18 tweets
buildd Profile picture
Mar 31
Shopee came to India with a BANG!

It became:
- 2nd most downloaded app, with 20M+ downloads!
- 20,000 sellers onboard!
- Overtook the likes of Amazon & Myntra! 🤯

But, after a short run of 5 months, this startup is being dragged out of India!

Why? Well, let's find out! 🧵
Structure:
1) Firstly, what does Shopee do?
2) What makes Shopee special?
3) What happened in India?
4) Why did they shut shop in India?

Thread continues below.

Meanwhile, check out our FREE course on SEO: buildd.co/courses/startu…
1/ Firstly, what does Shopee do?

Let's start with some context — Shopee is basically a global online shopping platform. Very similar to the likes of Amazon, Flipkart, or Meesho.

In Southeast Asia, Shopee is the largest e-commerce marketplace.

(contd.)
Read 18 tweets
buildd Profile picture
Mar 30
When 2 IIT Delhi grads entered the startup world, they brought Amazon & Flipkart to their knees!

Today, their startup is worth $5B.

This is the story of Meesho & how they make money (or not) 🧵
Structure:
1) Meesho's bumpy origins
2) How did it all happen?
3) Meesho's business model
4) Is it actually making money?
5) Business problems!

Thread continues below

Read the full article on buildd — buildd.co/product/meesho…
1/ Meesho's bumpy origins

Meesho founders, Vidit & Sanjeev began their startup journey with Fashnear in 2015.

The premise was simple — connect local fashion stores with customers on the internet.

Same as Myntra, users can buy, try & return clothes on Fashnear.

(contd.)
Read 25 tweets
buildd Profile picture
Mar 29
Our startup generates $3 million in revenue and runs on a $60/month NoCode stack!

Building tech has become easy, accessible & cheap with NoCode tools.

Here are 11 NoCode tools to buildd your next startup -

A thread 🧵
Also, check here to get early access to our FREE course on SEO:

buildd.co/courses/startu…

Thread continues below 👇
1) Unicorn Platform

📂 Website builder

How to use:
- Create a landing page in minutes
- You can simply drag & drop elements onto a page

💰 Has a free plan to publish 1 website

🔗 unicornplatform.com
Read 14 tweets
buildd Profile picture
Mar 25
HubSpot NAILS all parts of SEO!

Their startup gets 13M monthly traffic & ranks for 4.8M keywords! 🤯

Their SECRET?

Focus ➝ Topics > Keywords

Learn SEO marketing with HubSpot's KILLER topic hub model! 🧵
SEO helped grow our startups to 1.5M+ visits EACH month 🚀

SEO is NOT dead. It's the MOST reliable channel.

So we've created a FREE course, that explains SEO like you're a 5-year old. Yup, it's that simple :)

Subscribe right away, for early access:
buildd.co/courses/startu…
1/ What is topical authority?

Now, consider this — suppose you write a blog on a marketing-related keyword.

You manage to write the best blog there is but you're still not ranking in the top 10.

Now, you are wondering why Google hates you?!

(contd.)
Read 23 tweets

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