Folks, it’s straightforward—if not easy—to use Twitter well. Here is a short list of flexible rules I use to make this a wonderful paradise I enjoy almost all the time:
1. Turn off notifications.
2. Don’t pay attention to any numbers on your tweets.
3. Cultivate relationships. You can form meaningful connections on here!
4. Always be kind. Don’t amplify mockery. If someone is cruel to you, ignore them, block them, mute them, or kill them with (genuine) kindness.
5. Remember Twitter is not a representative sample of reality.
6. If you find it’s making you unhappy, regulate your use. Set rules for yourself.
7. Use the mute words function liberally. Believe me, you won’t miss any news about Musk or Trump if you’ve muted their names.
8. Treat people online the way you’d like to be treated in person.
9. Only use QT to amplify something you agree with. If you’re pushing back, either screenshot or reply.
10. Post occasionally about pets, plants, personal life. Be yourself on here. That way you won’t be under pressure to pretend you are somebody else.
11. If someone proves you wrong or makes a good argument that undermines something you said, admit it.
12. Compliment often, but only in earnest.
13. This isn’t dancing. Tweet like lots of people are watching. They are!
14. Be grateful for this place. It’s amazing. Access to experts and idols who will sometimes even reply to your questions! What??!
…there’s a lot more, but for now, if you find yourself frustrated by this place, hopefully some of these will help. See you around and please feel free to add anything you’ve found helpful!
P.S. Lots of great responses. I realize #1 should have been clearer…I meant these notifications. With all notifications muted within the app it’s hard to respond to people (though that can work for some):
And PPS: Someone has pointed out to me that these rules might be missing key elements essential for people more vulnerable than myself, who are more frequently targeted for harassment. I’d love to hear feedback on that from those who have a better perspective than I do on it.

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More from @AlanLevinovitz

Apr 26
IMO panic over Musk reifies the Great Person vision of reality. Powerful/genius individual change history. But Bezos, Musk, the President, Nobel winners…they are avatars we use to make sense of the complex systems out of which they emerge, and by which they’re controlled.
It’s like how people blame the President for high gas prices, or praise them when the stock market goes up. That’s not how it works, but we need a simple explanatory heuristic for these things, and a target for our emotions. It’s naive to think that without Bezos, no Amazon.
I think it’s extremely likely that some other Bezos would have come along and coalesced the forces *already at work*, pointing in the direction of Amazon. Scientific discoveries are similar. It’s heresy, but without Darwin there would have been evolution. Already in the works.
Read 4 tweets
Apr 25
The real social media problem isn’t about free speech.

It’s that social media is an information centrifuge, separating us, siloing us, and rewarding those who are most alarmist in the most general terms.

My main worry isn’t the censorship of truth, but the promotion of poison.
It worries me deeply that people like @elonmusk are *so* focused on free speech—an important issue—that they don’t care about the overproduction and consumption of ultra-processed junk information that’s sickening us all.
So sure, let’s try to improve Twitter! Let’s improve information moderation. But also—let’s change the infrastructure and incentives of this site so it doesn’t reward RightWingWatch and Libs of TikTok.
Read 5 tweets
Apr 19
A complete explainer of @TuckerCarlson's video—yes, even the burly man shooting bottles of canola oil.

It all comes back to my favorite topic: Naturalness.

You see, "The End of Men" is about a (ludicrous) vision of what is to be a Natural Man.

Let's get started!
Seed oils—like canola oil—are one of many "new" processed foods being blamed for poor health by wellness gurus who want us to return to a dietary paradise past.

They move us away from TRADITION and towards corrupt, corporate, secular, unholy modernity.

knowyourmeme.com/memes/seed-oils
That's why, in the very next frames of the Carlson clip, you see a (shirtless, always shirtless) man milking a cow.

This is how it was done in the past. When things were good. Natural. You got your milk right from the cow. Big government didn't force you to pasteurize anything!
Read 16 tweets
Apr 17
Kendi’s ever more capacious definitions of white supremacy are counterproductive. They make it seem as if sexism and homophobia and anti-Semitism could be eradicated by eradicating white supremacy, as if those forms of bigotry didn’t long predate the very idea of “race”. Image
If you want to fight sexism or traditional gender norms, for example, the belief these were invented by white Europeans—or are currently sustained by white Europeans—is going to really confuse you when you learn about international history and politics.
The thing is, Kendi knows this! Maybe simple heroes and villains are what you need at a certain level of pundit power? Like how Michael Pollan needed simpler culinary heroes and villains as he grew in popularity and people looked to him for guidance. But at the cost of accuracy.
Read 6 tweets
Apr 12
Today my 9 yr old got upset when her new shoes didn't fit (I get it!). Didn't want to go to school (it happens).

But then, when we said she had to, she said, "Why don't you care abt my mental health? I should get a mental health rest day."

And folks, I don't think that's cool.
Here's what I mean: I don't want my daughter confusing upsetness about shoes with a mental health issue. It's bad for her *and* trivializes genuine mental health issues.

And let me be crystal clear: This isn't HER. It's adults not making that distinction hard and fast.
These categories are very, very powerful. I do not want my daughter introduced to them in a way that blurs the boundaries. Period, end of story. So whatever is going down in school that allowed the confusion? No good.

Open to pushback, but I'm pretty unhappy about this.
Read 5 tweets
Feb 8
I've spent a ton of time in the health misinformation space. I've visited horrific "natural" cancer retreats that kill people by convincing them not to pursue chemo.

Let me tell you this: The reason there's a market for misinformation is because people's needs aren't being met.
What do they need? Here's a partial list:

1. To feel empowered when caring for their own health and that of their families

2. To feel like they are being treated with dignity, as real humans

3. To feel like experts aren't working top-down by "nudging" or coercing
4. To see *authentic* humility on the part of policy makers and medical experts

5. To see powerful people—pharmaceutical executives, corrupt politicians, scientists who make shit up—get held accountable, for real, not just with slap on the wrist fines
Read 6 tweets

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