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Jun 16 5 tweets 5 min read
#LIVGolf isn’t the USFL. It isn’t the World Hockey Association.

It’s an existential threat to the PGA Tour, @LATimesfarmer writes. latimes.com/sports/story/2…
@LATimesfarmer It’s hard to compete with bottomless billions.

And if more players start to defect from the @PGATOUR to @LIVGolfInv, it could have a teeter-totter effect with still more players crossing over, not just for the money but for the best competition.

latimes.com/sports/story/2… Image
@LATimesfarmer @PGATOUR @LIVGolfInv The Saudi-backed LIV Golf series is the talk of the U.S. Open, where LIV golfer Phil Mickelson looked scruffy, weary, bedraggled and unassuaged by his bloated bank account during his Monday news conference. latimes.com/sports/story/2…
@LATimesfarmer @PGATOUR @LIVGolfInv In order to hang onto its best players, the PGA Tour likely needs to make changes. It might start paying some type of appearance fees to its stars.

That would be a seismic shift. But we are entering an era of seismic shifts.

latimes.com/sports/story/2… Image
@LATimesfarmer @PGATOUR @LIVGolfInv The questions about Saudi money will eventually fade.

LIV Golf, though, has the financial backing to keep churning along, and the PGA Tour has to be petrified that the just-add-water competitor has the resources to stay in the fight.

latimes.com/sports/story/2…

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