Edward Nawotka Profile picture
Aug 19, 2022 15 tweets 6 min read Read on X
DOJvPRH: Petrocelli: PRH fields thousands of submissions a year. This does not trigger some system of oversight. There is no czar of coordination. Why would they impose rules on something they had decided was beneficial to their business.#DOJvPRH
DOJvPRH: Petrocelli points out that post-merger there are still three other large publisher who will "fight fiercely" for books, and there are many other resourced publishers that already exist who can fill any void left by the merger...any book is new, unknown in value. #DOJvPRH
DOJvPRH: S&S Fishbein: DOJ says advances will fall by $100k, that's a lot, but it doesn't make sense. Books are not commodities. "Best bid gives you one chance and if you get it wrong, you can no longer say you have the king of the singer-songwriters." [ref Springsteen] #DOJvPRH
DOJvPRH: Fishbein: "You will have competitors emerge for any gap in the market that emerges." ... Judge Lam: "Market share would understate power of PRH/S&S, because it includes books they don't compete in." re: Xian and Romance. "What would it be if you take those out?"#DOJvPRH
DOJvPRH: Fishbein: Only way you get to 3x size of HC is if you take out Xian and [Harlequin] Romance. Then you also have take out PRH Xian [Judge Lam, which is 2% - "close to zero"]. Judge and Fishbein are bickering about differences b'tween Xian and Romance books...#DOJvPRH
DOJvPRH: Me here: Not the literal difference between Xian and Romance, but rather the differences between categories in the genre. I.e. Bibles vs. spiritual self-help. Just sayin...#DOJvPRH
DOJvPRH: Fishbein: Amazon, Scholastic, Disney are all not part of the Big 5. Amazon has spent on multi-million advances, "but there is no doubt they have the resources, expertise and track record having done it before. They are poised to compete..."#DOJvPRH
PRHvDOJ: Fishbein: "Softening advances motivates [Amazon] to come and fill the gap. Mr. Weisberg said Amazon could be a formidable competitor at any given moment. Schoastic poached a $2 million book." Added to the Big Five, they change the landscape.#DOJvPRH
DOJvPRH: Fishbein: "Other publishers are not 'farm teams.' Many bestselling authors stay at the small-med publishers. They are real competitors, they are a real force." There are others "ready to fill the gap, if PRH/S&S chose to lower advances." #DOJvPRH
DOJvPRH: Fishbein: Says "advances have gone up despite consolidation in the industry" and cites. Brian Murray and other agents who have testified. Re Printing/LSC "Fear is Bertelsmann will self-preference their own books for printing, but no evidence for that." #DOJvPRH
DOJvPRH: Judge Lam: "These P&L's are flexible." Fishbein: "Mr. Karp testified that the guidance should be positive and double digits. P&L at PRH, McIntosh said editors were so focused on the margin, 'I had to help them course correct.'" #DOJvPRH
DOJvPRH: Fishbein is challenging the models used by the government. Judge Lam: "If you want to challenge an economic model, you need evidence to challenge it...the significance of it, we don't have expert testimony on it." #DOJvPRH
DOJvPRH: Fishbein: "You can assume for every $10k of advance you will get more marketing, sales support, etc...but you cannot cherry pick...." It is arbitrary. The gov't, he argues, can pick whatever level they can to find that it triggers anti-trust. "Must be objective" #DOJvPRH
DOJvPRH: DOJ atty is back for a rebuttal. "Petrocelli argued PRH/S&S are not direct rivals is discredited" by Karp's frustration with losing deals to PRH..."I cannot think of an anti-trust case where the court allowed subsidiaries to compete." #DOJvPRH
DOJvPRH: DOJ: "Are there a group of authors ($250k) that are vulnerable? As far as I know in the past decade where the plaintiff has failed on product market without being an adequate substitute. Where the victims can turn to as an alternative and that is not here. #DOJvPRH

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More from @EdNawotka

Aug 18, 2022
DOJvPRH: Good morning! Ed Snyder is back in the dock. DOJ asks about bid coordination internally at PRH and Judge Pan points out that Madeline McIntosh said she want's to curtail imprints bidding against each other and PRH has appointed an employee to monitor bids. #DOJvPRH
DOJvPRH: Judge Pan to Snyder: "[PRH] appointed something to coordinate bids internally. There is testimony to that effect. There are emails from different editors saying ‘let’s go up this amount or let’s all bid the same amount-- that doesn’t affect your analysis?" #DOJvPRH
DOJvPRH: First, sorry about the typos! Next, Snyder insists editors are highly competitive with each other, but - me here - this is such a narrow, high-profile part of the business. The most entrepreneurial editors groom their own authors, don't rely 100% on agents. #DOVvPRH
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