Thread by @apollopods

Good final morning of #PM22! We're here at the closing keynotes settling in for a chill little livetweet, starting here!

Live tweet this morning will be tips and tricks and thoughts as they come versus a full play by play. Stay tuned for thoughts from some of the best in the biz! #PM22

First things first: we know it's not fiction, but go subscribe to @ScamGoddessPod by @DivaLaci! Not only is she hilarious and brilliant, this podcast is a masterclass in balancing tone. #PM22 earwolf.com/show/scam-godd…

Already got one tip from Mosley:

Don't eat on your podcast, friends. Just don't do it. You'll never live it down. 😂 #PM22

Another reason to subscribe to @ScamGoddessPod? "It's my anticapitalist manifesto 😌" says Mosley, who points out that credit scores are ALSO a scam!

😌😌😌

#PM22

And Mosley has an important marketing tip: have an Instagram, a Twitter, and don't just post about the content!

Post about things in the zeitgeist as well, things related to what your podcast is about.

For instance: being blocked on all platforms by a CERTAIN scammer 😌 #PM22

OH DANG apparently we're getting breaking @AudieCornish news here at #PM22? 👀

NEW PODCAST COMING SOON! The Assignment with Audie Cornish! October release! #PM22

Abridged but:

"What can an abortion clinic clinician tell you about personal safety, and what it's like being in the eye of a violent storm?"

"Why would a Stevie Nicks [etc] sell their catalogues to hedge funders? What does that tell us about the music industry?" #PM22

The Assignment with @AudieCornish will be about digging in deeper to the "first anecdote" many journalists would use in their coverage of an event or topic, and approaching it from a different perspective.

Longform interview journalism for REAL. 😭💙 #PM22

There's something really beautiful about watching @drsanjaygupta complimenting @AudieCornish here on this stage, especially given their ostensibly opposite trajectories between TV and podcasting.

Can't capture this earnest, reverent energy happening on stage via tweet. 💙 #PM22

And @drsanjaygupta adds some lovely advice that is in a specific context, but I think is fairly universal:

"Wherever you are today, you can be better tomorrow."

Not all the way better, of course--but you always have opportunity to grow and change. 💙 #PM22

And yes, as she enters new roles, even Literally Audie Fucking Cornish gets waves of impostor syndrome.

How does she fight it?

"I want to try. What's the worst that can happen?" 💪🎉 #PM22

How does @drsanjaygupta deal with the backlash, given his work deals in... shall we say... controversial topics?

He leans into humility. He casts off the urge to do things too quickly. He leans into uncertainty. He does his research, and he listens. He stays transparent. #PM22

And even Literally Dr. Sanjay Fucking Gupta podcasts from a little closet with a mic setup! 😂 #PM22

Quick advice for making a great podcast:

@drsanjaygupta: "You have to be willing to share yourself."

@AudieCornish: "This medium feels good when you do it in a little group."

Be honest. Be real. And be in community. 🥲 #PM22

Wowwwwww what amazing closing keynotes! Live tweet is over--we'll be back this afternoon! #PM22